Though most of the denim afficionados might be aware of this store, I think its worth a post on this blog because of its importance to denim lovers. Self Edge is a store in San Francisco and is not the typical retail store where one goes and buys out the apparel. As you enter, you can feel that it has that ‘air of denim’ which is full of passion and history.As New York Times mentions ,Self Edge is “something between a premium specialty shop and a museum dedicated to a ...Read More

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