Martelli is one of the most reputed name in washing laundries around the world . For over 50 years Martelli Lavorazioni Tessili, provides new ways to add personality to the fabric and garments, bringing to the world of fashion its vibrant colours and effects, mixing creativity with the style sense of great fashion leaders. I spoke to Mauro Maria Angelini – MD Martelli Europe – to learn more about the company and the latest trends in denim washing. Please tell me something about Martelli ...Read More

Tags: Denim Washing, italian denim washing, Vintage denim

Gordon Heffner is the owner of the Denim shop Blue in Green in New York. This shop is one of the best shops in the world for buying Japanese denims. In an interview to Tokyo Eye, Gordon tells about some specialities of the jeans from Japan and takes us through a tour of Tokyo denim market. Some highlights of the video: Have a look at Green tea dyed, Persimmon dyed or even MUD dyed jeans . Sugarcane denim made from 50% sugarcane extract is also interesting. Distressing of jeans: Can you age ...Read More

Tags: Japanese denim, jeans distressing, Vintage denim, vintage jeans

AG – Andriano Goldschmied has launched a new jean label called ‘AG-ed’ Denim’.. They claim to produce a TRUE VINTAGE 3- dimensional washed look on these jeans.Currently ‘AG-ed’ is offered in 3 years,6 years,16 years and 25 years ‘AG-ed’. Slowly they will be offering in 1 to 30 years ‘AG-ed’. The prices range from USD 205 and above. Here is a snap of Jessica Alba and Vanessa Minnilio wearing one of the ‘AG-ed’ ...Read More

Tags: Vintage denim