https://www.denimsandjeans.com/brands/denim-brands-indian/marketing-campaigns-by-indian-denim-brands/115 Denimandjeans | Global Trends, News and Reports | Worldwide Tue, 07 Aug 2007 00:50:51 +0000 hourly 1 https://wordpress.org/?v=6.9.4 https://www.denimsandjeans.com/brands/denim-brands-indian/marketing-campaigns-by-indian-denim-brands/115#comment-95 Tue, 07 Aug 2007 00:50:51 +0000 http://denimiscool.wordpress.com/2007/06/18/marketing-campaigns-by-indian-denim-brands/#comment-95 It’s curious to me how denim brands attempt to attract consumers or launch into different and new markets. In many cases what they think is a way to capture these markets is actually what is working against them. If hey have a way to directly connect with their market and really find out what they’re thinking and feeling about their jeans maybe then they can truly get ‘it’. And by ‘it’ I mean what really makes the denim consumer tick, emotionally, lifestyle-wise and other important factors.
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