1. W Denim is a premium denim and non-denim fabric since 2004 . Your Sirikcioglu group has been an important player in the Turkish market . How do you see the changing scenario affecting the business and how are you adapting to it ?

W DENIM, as part of the Sirikcioglu Group, has been a trusted supplier of premium denim and non-denim fabrics since 2004. The textile industry is undergoing a profound transformation driven by sustainability demands, digitalization, and changing consumer expectations. We see these changes not as challenges, but as new opportunities.

Our adaptation strategy is built on three pillars: innovation, sustainability, and customer-centricity. Through our R&D investments, we develop new fabrics that meet both fashion and performance needs. Sustainability lies at the heart of our company; we operate with eco-certified production processes, technologies that save water and energy, and a circular production approach.

In addition, we work in close collaboration with our customers, enabling us to quickly adapt to trends, deliver tailored solutions, and ensure high quality with reliable lead times.

This approach allows us to maintain our competitive edge in a changing market while contributing positively to the future of the denim industry.

2. How important do you think Egypt is getting as a denim sourcing location?

Egypt is rapidly becoming a strategic hub for denim sourcing. This is driven by its proximity to Europe and shorter lead times, the preferential trade advantages with the U.S. market through QIZ, the growing textile investments, and the government incentives offered through industrial zones such as the SCZone. Over the past two years, increased textile/apparel investments and export growth have further reinforced this trend.

From our company’s perspective, Egypt’s importance is rising — and we are aligning with this trajectory. As Sirikcioglu Group, we have completed the official approval process for an investment in Egypt and decided to establish a new denim facility in the SCZone. This step is fully aligned with our goals of being closer to customers, enhancing agility, and achieving competitive costs. The news of this investment has also been reflected in public media.

In conclusion: Egypt is becoming an increasingly critical location for supply diversification, fast lead times, and cost/efficiency optimization. With W DENIM/Sirikcioglu’s global scale and structure (120 million meters annual fabric capacity), our presence in Egypt is integrated into this long-term strategy.

3. W Denim is one of Turkey’s largest integrated textile companies. Could you share your current annual denim fabric production capacity (in meters/tons), and how this has evolved in recent years? 

Sirikcioglu Group has an integrated production capacity of approximately 120 million meters of fabric annually, covering both denim and non-denim fabrics.In addition, with a daily yarn production capacity of 350 tons (including ring, open-end, and textured yarns), we secure the fundamental inputs of our production process within our own facilities.

Through our competitive pricing policy, we deliver sustainable added value to our customers, while our investments in digitalization and sustainability demonstrate our commitment to responsible growth for the future. Within this framework, our planned denim manufacturing investment in Egypt’s SCZone will further increase our capacity and expand our global export network.

4. We thank you for joining for second time the Denimsandjeans Egypt show in 2026. What would  be the most important products and offerings that you will make to the buyers in the show ?

We are delighted to participate in Denimsandjeans Egypt for the second time. This year, we will meet our buyers around three main focus areas:

1. Sustainable Denim Collections
Our eco-friendly fabrics, produced from internationally certified yarns such as GOTS and GRS, and developed with water- and energy-saving technologies, contribute to the vision of sustainable fashion.

2. Innovative & Fashion-Oriented Products
Alongside high-stretch performance fabrics, lightweight and comfortable summer denims, and premium non-denim fabrics with coatings and special effects, our collection also features:

• Fabrics developed with Emana® technology, which helps reduce the appearance of cellulite, and
• Laser pattern applications that stand out for their aesthetic and technical qualities.

3. Customized Solutions for Customers
Through fast lead times, flexible production capacity, and collection-based collaborations, we aim to provide our customers not only with fabrics but also with combined advantages of trend insight, sustainability, and reliable supply.

5. With the new sustainability legislations by EU , how would the brands’ demands on companies like yours would change ?

With the new EU sustainability regulations, brands will increasingly expect greater transparency, traceability, and environmentally friendly production from us. Since we have invested in these areas from the very beginning, we are already fully prepared to meet and deliver on these demands.

6. What are the most important sustainability technologies incorporated by you in recent times ?

–  In our production processes, we have succeeded in completely eliminating water usage by up to 100%, a highly critical step for the preservation of water resources.

–  Through our wastewater recovery facilities, we have systematized closed-loop water usage, minimizing our environmental impact.

–  On the energy side, our solar energy systems (PV) now supply 25% of our total energy needs from renewable in-house resources.

– In addition, energy recovery systems and low-emission production technologies continuously reduce our carbon footprint.

–  By using recycled and certified fibers in our fabrics, we contribute to the circular economy.

For any more details, please connect with Mr. Nuri Sirikci at nsirikci@wdenim.com

First of its kind study on Bangladesh’s exports of denim and non-denim garment and a comparison between 2023 and 2024. Understand the entire Bangladesh’s denim and non-denim industry in terms of major brands buying from Bangladesh and how their buying patterns are changing. Besides, a deep dive into the major suppliers, the kind of buyers they deal with and details on their product types, volumes, prices, trends and growth. How the direction of Denim and its related non denim apparel buying is changing in these years. A must use report for anyone dealing in Bangladesh apparel industry globally.

Want to get the report ?

For more queries , please contact us at mktg3@denimsandjeans.com

Over two days, the event brought together more than 200 companies and over 850 industry professionals, including leading manufacturers, retailers, sourcing heads, and designers from Vietnam and neighboring regions. The curated, business-focused environment encouraged productive discussions, new business connections, and insight-driven exchanges.

The exhibition floor featured participation from prominent global and regional names such as, VF Corporation, Target, Walmart, Gap, PVH, Li & Fung, Mavi Jeans, Newtimes Group, Canifa, Yody, Blue Exchange, The Blues, PPJ Group, Crystal Group, Asmara, Dong Minh, Saitex, Saigon 3, SMT Fashions, T&T Group, Solto Industries, Vinatex, and others. Their presence highlighted the growing significance of the Vietnam market in the global denim value chain.

Trend Area

This edition introduced an expanded Trend Area, curated around the core theme “Future Fit.” It was divided into five key categories: Smart Denim & Tech-Enhanced Fits , Sustainable & Circular Denim , Future Heritage & Craftsmanship , Functional & Hybrid Denim , Digital & Customization Hub.

Each section offered insights into new developments in denim construction, finishing, material science, and responsible manufacturing. Attendees had the opportunity to explore product innovations and forward-thinking design concepts aligned with upcoming market demands.

Denim Bazaar

The Denim Bazaar returned with a spotlight on boutique and artisanal denim makers. Designed as a B2B zone, it attracted attention from niche brands, sourcing professionals, and designers looking to discover unique, small-scale indigo creations and authentic craftsmanship. The area showcased diverse, limited-run products from local and regional artisans.

The Denim Bazaar also featured a Lucky Draw exclusively for visitors, offering them the chance to win coupons redeemable for select items showcased by boutique denim brands. All attendees received a Lucky Coupon upon entry, adding an element of excitement and engagement to the B2B experience.

Seminars

Attendees had the opportunity to engage with industry thought leaders through a series of expert-led forums and seminars, focusing on key denim-related themes.

Adapting To Tomorrow : Denim Strategies For Success In 2026 And Beyond

Panel discussion featuring Gigi Lau (APAC Market), JB Legouge (LF Sourcing), Janet Lui (Crystal Intl. Group), moderated by David Tring (Hong Kong Design Institute).

Power Shift : How Digital Transformation & AI Are Reshaping The Brand – Vendor Relationship

A talk delivered by Greg Merrill, former Digital Head at Nike.

Reimagining Denim : Innovations Driving Sustainability

Presented by David Tring, focusing on sustainable denim innovations.

Smart Wash: Innovations & Sustainability In Denim Finishing

Panel with Saravanan Periyasami (TP Group), Shivam Saraf (Apna Organics), Arnab Chanda (PPJ Group), moderated by Simon Kj, expert in textile automation.

Stay Tuned

Stay tuned for the upcoming Denimsandjeans Egypt, scheduled for 19–20 January 2026 in Cairo. This marks a significant addition to their global line‑up, expanding the reach of their B2B denim platform into North Africa.

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First of its kind study on Bangladesh’s imports of denim fabric and a comparison between 2023 and 2024 . Understand the entire gamut of Bangladesh’s denim industry in terms of major importing companies and suppliers , product types, trends and growth. Understand what kind of denim is going from which overseas mills to which factories and how the situation has changed over 2 years. Its very interesting to understand how the various mills have shifted their product types specially related to rigids and stretches over this period and how the prices and quantities are being affected. A must use report for anyone dealing in Bangladesh denim industry.

Want to get the report ?

For more queries , please contact us at mktg3@denimsandjeans.com