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Tag: Denimsandjeans Japan

  • A Talk With Junaid Javed Of SM Group Pakistan

    A Talk With Junaid Javed Of SM Group Pakistan

    SM Group is one of the well known Pakistani textile groups . With a history of over 60 years, the group is well entrenched in global markets and now seeks to explore the Japan market through our Denimsandjeans Japan show in March’24 . We interacted with their Executive Chariman Mr. Junaid Javed . He has an MBA degree from a reputed university in Pakistan and have been leading the group for more than 20 years now. Under his leadership the group has progressed from trading concern to manufacturing facility. SM group has seen immense growth under his leadership and continue to explore new investment avenues. 

    SM group has a long history which goes back over 60 years. Can you elaborate how the group developed and what is the current structure of the group?

    SM group has been in business for more than 60 years now. We started small at retail level, went to wholesale, trading and to manufacturing over these years. We have multiple export trophies in our belt and have been largest flannel exporters from Pakistan in our early days. We ventured into denim fabric production when it was a new avenue for investors in Pakistan and have never looked back ever since. It is a family owned company and has a mix of corporate and traditional hierarchy. The first generation laid the foundation of the group and We as the second generation namely Mr. Asif Merchant and myself Junaid Javed has taken reigns into our hands now and are all geared up to take SMD to next level. 


    You are using some ground breaking technologies like INDICAN and others which contribute to your sustainability targets . Can you elaborate on more of these

    Everyone is looking for sustainable solutions and thus the whole industry is coming up with very interesting solutions. It’s an honest effort by most of the industrialists to meet retail and brand requirement of sustainability, which eventually is adding great value to innovation and up gradation of the overall sustainable efforts. SMD has covered the material side of sustainability and traceability and realised long back that process optimisation is the only way forward if you want real change. Therefore, as an answer to our process optimisation efforts we came up with INDICAN. It’s a sustainable dyeing and finishing route which is third party SGS certified. It is a way to reduce 80% less water in finishing and dyeing, consumes way less dyes and leaves almost less than 1% less residual dye in the dye bath. Apart from IndiCan we do have salt free dyeing also which again has a huge impact in environment. We are continuously striving towards process innovation where chemical, dye and water usage can be minimised. With IndiCan the consumer will have a certification and a swing tag to increase the retail value. 


    What special collection you are bringing to the Denimsandjeans Japan show on March 24 . Do you think that the Japanese market has some very special needs and which of your products can address that

    This is going to be a great combination with Japanese Heritcage fashion and SMD innovation. We are working on few capsules which will have performance , innovation and aesthetics at it’s core however we are keen to keep the heritage and retro theme at its heart. We are playing with some fibers and making sure not to loose the Japanese denim identity while making our fabrics and garments. Our fabrics and garments will have elements of old school Japanese denim at the same time will keep the fabrics and garments trendy. 


    As you mentioned that you use a number of fibers for high performance, sustainability etc. What are your most favourite ones and why

    We have a thing for using and promoting sustainable fibers in our collection. We have been using different fibers through our product lifetime and have used multiple synthetic sustainable and natural fibers. These days we are focusing on NAIA by Eastman corp which to us has a great intrinsic value and addresses sustainable challenges. Also it is affordable fiber which has compostable and biodegradable properties which very few fibers have at the moment. We are going to bring great collection to Japan which will also cover these fibers and will be available for an exhibit. I am sure it’s going to create waves and we are early adopters looking to seek early movers advantage. 


    The markets have been difficult for the last one year . How has SM denim adjusted themselves to face the new challenges and be prepared for the future.

    Indeed the market has been acting odd for last few months. We realised this early on and have worked on our products and compatibility. We have added several light weight fabrics, PFD and PFGD fabrics to our collection so keep the product line trendy and in variety. We are working with brand and garment factories closely to keep the competitiveness in market and this is what have sailed us through. We do have some strategic partnerships in place and you will hear about it in coming days and its going to be really interesting. Also we have increased our presence internationally with global offices and international exhibitions like Denimsandjeans, Kingpins NY, Kingpins Amsterdam, Colombiatex, Bangladesh Denim expo, Intertextile Shanghai and Denim by PV. This is to keep touch points with clients and its working fine at the moment. 

    Mr. Junaid Javed is executive chairman of SM Group and manages its multiple businesses. He has an MBA degree from a reputed university in Pakistan and have been leading the group for more than 20 years now. Under his leadership the group has progressed from trading concern to manufacturing facility. SM group has seen immense growth under his leadership and continue to explore new investment avenues. 

  • Pioneer Denim Plans To Showcase SS 23 Collection In Japan

    Pioneer Denim Plans To Showcase SS 23 Collection In Japan

    Continuing our series of interactions with various globally reputed manufacturers of denim, we today bring out a talk with the marketing head of Pioneer Denim Bangladesh – Hasibul Huda. Pioneer denim is one of the fastest growing denim operation globally with a special focus on sustainability at all levels of their operations. As Pioneer Denim joins our show in Japan, we try to get more insights into what they are doing . Hasibul Huda shares his views with us .

    Pioneer denim is known as the world’s largest Leed Certified denim mill. Is it so ?

    Yes, Pioneer Denim Limited is the world’s largest LEED Platinum Certified Denim Mill.
    You have invested a lot in recycling and water saving projects. Can you enumerate some of them?

    One of our biggest investments was made to build the largest ETP in Bangladesh which is
    holding a Capacity of 6000 m³/day. Our ETP facility Operates with Biological processing as well
    as “Re-Usable” option of Membrane and RO (Reverse Osmosis) meaning reusing treated water
    at our facility. The other major waster saving initiatives are:
    a. Using Radiator System Power Plant
    b. -2/1 pick wash system dyeing machine saving water at a greater level
    c. -20,000 m³ rain water harvesting system
    d. -From ETP, we can Re-Use 20 m³/hr of water at present moment and in the future, it will
    increase up to 150 m³/hr. (Using 80% of reusable water at our facility)
    Another bigger investment has been made recently to establish a state-of-the-art recycling
    processing unit with technologically advanced European machineries. We are able to recycle
    textile waste providing pre-consumer and post-consumer 20/MT of recycled fiber per day which
    is traceable and certified through USB. We are able to offer Recycled Fibers, Yarns and Denim
    Fabrics at bulk to cater the domestic demand as well as the international markets.


    What key products would you be focusing on for Japanese customers during the Denimsandjeans Show in Japan in November 22 ?

    Along with sustainable articles, we would also showcase our AW collections which will consist of
    new casts of denim, drapey denim, fake knit, stripe denim, hemp denim, viscose and blended
    fibers denim.
    Is apparel production on your horizon having now huge capacities in yarn and fabric productions ?

    Bangladesh is already the second largest apparel exporter of the World and the top denim supplier in the US and Europe with data supporting the fact that at least one out of three denims sold in Europe is currently made in Bangladesh. The expansion in the capacity of Yarn and Fabric production in last few years is significantly visible and have enough production capacity to feed the lines of its forward linkages. Companies are planning to increase the capacity further looking at the future analysis of denim business growth in Bangladesh. We are already in the implementation stage of our vertical integration projects and expecting to have our own garments and washing unit by the end of this year with a goal of expanding the capacity up to 400,000 pieces of garments a day in next couple of years. Our Light Knit fabric and garments production will also commence by July,2023.

    What are your growth plans for the next 5 years ?

    We are planning to double our production capacity by the next 5 years. Our garmenting unit will
    also be in the scene by the first half of next year. Moreover, our sustainability movement will be
    enforced with newer initiatives by next few years as we are going to have more projects on
    waster saving.

    For more details , please contact

    Md. Hasibul Huda ( dgm.mktb@pioneerdenim.com )

    Meet the Pioneer Denim’s team @ Denimsandjeans Japan show on Novemeber 1-2, in Tokyo.

    Register Today!

  • Japanese Companies @ Denimsandjeans Japan

    Japanese Companies @ Denimsandjeans Japan

    In our maiden edition of Denimsandjeans, we are very pleased to have a number of acclaimed Japanese denim companies joining us and becoming a part of the show . Each of these companies brings an exclusive set of traditional and modern Japanese products – fabrics, garments, technology and more – which already appeal to a number of major global denim brands. With each of them having worked harder during the covid with new ideation and innovation, discerning international buyers looking for Japanese products would definitely find something they were missing during the covid period. Here is the roster of the companies we are privileged to have at our show on Nov 1-2 , 2022

    Saab Group is a jeans sewing and washing company founded in 1987 in the Shonan area of Kanagawa Prefecture, which is famous as one of Japan’s leading beach areas.The group has the sewing factory Saltie and the washing factory SAAB located about 1 hour from Tokyo. The company has been manufacturing denim jeans for over 35 years and has many leading brands as their clients globally whom they serve from Japan and also their overseas ventures and partnerships.

    Collect denim mill was founded in 1992 and for 14 years, meticulously weaved denim on antique looms. By 2006 they decided to take that product and apply it to their own designs and founded the first of two in-house denim brands. They called it Momotaro for the mythical boy in the peach, and even gave their jeans a signature pink-line selvedge to do their name-sake justice. In 2010 Japan Blue Jeans was founded, selling similarly high-quality jeans at a lower price point. Collect creates niche denim on selvedge looms and the Japan Blue Group has expanded into retail around the globe with their brand Momotaro and Japan blue.

    Showa Co., Ltd., founded in 1905, continues to produce and sell original textiles after the era of white cloth machine shops in Kojima. There used to be many machine houses in Kojima, but the number drastically declined.but Showa survived and continued to make great denim . To their credit are a patent for Nylon denim and creation of 100% Cashmere denim. They continue to innovate and grow .

    “The Ibara area is blessed with abundant water and a mild climate, so growing raw cotton and indigo has prospered since the days of old. Therefore, textile manufacturing developed and indigo-dyeing thick textile fabric spread throughout the country as specialty products. Starting around 1965, yarn-dyed denim production became active and accounted for 70% of jeans production in Japan. However, due to the weak yen and the influx of low-priced overseas products, the manufacturing area in Ibara shrunk. Traditional techniques are still concentrated in Ibara. Our denim is valued highly by domestic and overseas brands.Nihon Menpu was established in 1917 as a weaving establishment of bitchu kokura textile in Ibara. The Ibara area is blessed with abundant water and a mild climate, so growing raw cotton and indigo has prospered since the days of old. Therefore, textile manufacturing developed and indigo-dyeing thick textile fabric spread throughout the country as specialty products. Starting around 1965, yarn-dyed denim production became active and accounted for 70% of jeans production in Japan. Nihon Menpu entered full-scale denim production around 1985, which was very late. However, they decided to produce original high value added products by using shuttle machines. Nihon Menpu now boasts being among the companies having the highest number of selvedge looms in the world. They produce some super premium denim fabrics even in Jacquards.

    Whoval is a denim manufacturer established in 2007. Having the Kojima roots, the company created the unique washing plant to produce great washed Japanese denim for domestic and a number of international buyers. Having their own brands Blue Sakura , T-ASAAC and Whoval , the company is a great mix of tradition and modernity.

    Kamedajima is a traditional daily-use fabric created in 1696 during the Edo period, and played an indispensable role in the everyday lives of the people of Kameda, Niigata. During the Edo (best Japanese period) period, striped fabrics were incredibly popular, as can be witnessed in many of the era’s famous ukiyo-e woodblock prints.The golden age of Kamedajima lasted from the late Meiji period through the Taisho period (1905 – 1926). During this time, the cottage industry shifted toward manual labor factories, and Kameda became a manufacturing region home to over 600 textile manufacturers (including home producers) for a total of 660 producers engaged in weaving, dye work, and other related processes. Organizations for quality improvement and standardization were established, products were sold in Hokkaido and Tohoku, and kamedajima evolved into an industry that supported the modernization of the town of Kameda.
    In 2002, when almost all memory of Kameda as a town of textiles had faded, a kamedajima swatch book was discovered in the collections of the Kameda History Museum, and the last two textile manufacturers remaining in the region began working to revive kamedajima.This nearly obsessive amount of research and testing finally led to the 2005 revival of kamedajima—a fabric marked by traditional simplicity and warmth, as well as the durability and flexibility necessary to stand the test of use and time.

    Sanyo Senko Co., Ltd. has continued to pursue innovation in a tradition that has continued since the Taisho era, seeking technology and systems that offer higher quality products. Taking advantage of our unique qualities, which include indigo dyeing technology, as well as our production capacity; one of Japan’s largest in the industry, and a production system that guarantees delivery in as little as a week, we have earned international recognition in our quality management and environmental measures with the Intertek Achievement Award.

    “In our over one-hundred-year journey from kasuri textiles to denim, Shinohara textiles’s mission has always been to manufacture high-quality materials. They are n, but we offer excellent products: many kinds of specialized Tencel denim, as well as small lots of other denim materials to order. We always are coming up with products that are ahead of their time, and this has become one of our major strengths.Using both modern electronically-controlled looms and old machine-type shuttle looms, we weave various kinds of denim. We’re proud of providing underlying support for glamorous fashions by engaging in the low-profile work of creating high-quality materials while working closely with the loom and threads.” – team Shinohara .

    JDS is a manufacturer of high end jeans from Japan catering to some of the most well known global luxury retailers. Dedicated to innovation, the company created the Hip-up jeans pattern in 2004 and patented it . Hip-up jeans was designed to enable women’s hip look more beautiful .

    Ideablue  is a textile sourcing and trading company working with many Japanese and international mills and producers to bring Japan close to the rest of the world. Their product profile includes denims. Novelty Cottons. Novelty Synthetics. Fancy Knits & Wovens etc.

    To meet these companies and 40 other globally reputed companies , please register below and arrange your invite. The full exhibitor list can be viewed here . For further information on our show, please email at mktg3@denimsandjeans.com

    register now png

  • Elasten Brings Specialized Yarns @ Denimsandjeans Japan

    Elasten Brings Specialized Yarns @ Denimsandjeans Japan

    Elasten is one of the most well known European producers of high-end stretch yarns from Italy. Being in the business since almost the starting of the ‘elastomer revolution’, the company takes pride in first elasticizing the ‘linens’, ‘hemp’ and ‘ramie’ and getting them patented. They are so deep into elasticization of different products that , jokingly, their reference phrase in Italian is

    “Io elasticizzo anche la mi’ mamma” meaning “I elasticize even my mommy” . As Elasten brings their special yarns to Japan at Denimsandjeans Japan show, we had a chat with Giovanni Benelli – Commercial and Technical director at Elasten.

    Italy that has a long history in yarns and textiles. Can you give the background of Elasten in this regard.

    Yes , Italy has an ancient history in the textile world and especially our city, PRATO which boasts at least 800 years of history in the production of yarns and fabrics. The best known product is certainly the CARDATO di PRATO.

    As the name says élin® by elasten® is the line of innovative yarns and fabrics made by company elasten®  that wants to maintain that close link to its land and its history but with a super modern interpretation. Attentive to the environment by producing less and better. The products that come out of élin® by elasten® are of a high standard and made to last. They combine the natural materials par excellence with the most innovative fibers. Gives new aspects to classic yarns and fabrics (BFlex® patented technology) It boasts numerous international patents on both yarns and fabrics . My family has been in the textile industry since the early 1900s. the story of Elasten began 33 years ago, it was a forerunner of yarns and consequently of stretch fabrics in the world, which is why innovation is so important to us.

    What are the most important characteristics of your yarns which keeps you apart from competition in Europe and Asia

    We believe that our quality can find great interest in the Asian market and especially in the high segment. Our products are aimed at brands that want to diversify from the crowd and ride the values ​​of the past, craftsmanship in a modern key.

    The yarns we offer are unique and the fabrics we show are produced by the best Italian and non-Italian textile manufacturers who recognize in Ã©lin® by elasten® a point of reference when they want to raise the level of their collections

    What sustainable characteristics can you give to fabrics and garments through your production processes

    Our processing is nothing more than a coupling of fibers together thought out in an ingenious way. We prefer strong and resistant fibers such as linen or hemp which are, moreover, the most environmentally friendly. If we talk about transforming these fibers into stretch versions, surely the green key is the durability of the garment over time which will keep its parameters unchanged. Abrasion resistance and elasticity considering that we use the best elastic fibers on the market never compromising for price reasons. The meaning of our work is to ensure that a person can buy a timeless garment that lasts for years if not decades. This for us is the idea of ​​true sustainability.

    Do you also produce Natural elastane which can help in total compostability of the garment

    We have collaborated on the first compostable stretch fabric in the world with the most honorable denim manufacturer, and recently we have developed a new international patent to create a yarn that gives a stretch comfort effect without using elastomeric fibers and I must say that it is raising great interest in the weaving and knitting market. Depending on the use it gives elasticity or completely innovative hand feel effects and the nice thing is that it can be developed on any material through our BFlex® collection.     

    How do you see the Japan market and what are your expectations from participating in the Denimsandjeans Japan show?

    The Japanese market but also the Korean one have always had taste and appreciate the details, the particular hands, given by the innovative fibers or by the treatments on natural fibers. In the Denim world, Japanese fabric is a fabulous icon. The aesthetic result of a Selvedge Denim produced by inserting our patented stretch yarns in Linen fiber of European origin, wet spun in Europe, brings a technical and aesthetic enrichment that intrigues. In our collection we show fabrics that in appearance are very reminiscent of Japanese Selvedge Denim fabrics but which have the Linen component that gives an authentic appearance and allows breathability and thermoregulation enormously superior to cotton, giving a feeling of freshness for days without having to resort to frequent washing and the stretch component which on high fabric weights gives a fantastic comfort effect.

    For more details , contact Giovanni @ giovannibenelli@elasten.it

  • Archroma @ Denimsandjeans Japan | November 1-2, 2022

    Archroma @ Denimsandjeans Japan | November 1-2, 2022

    With much anticipated Japan show , Denimsandjeans has been talking with the exhibitors about their new collection and products that will be showcased in November. After the pandemic , the show is re-scheduled after a long time and all the denim enthusiasts are looking forward to have a great physical event. Recently , we had a word with Umberto De Vita – Global Indigo Manager at Archroma team about their latest products and their current focus.

    1) Archroma has been focused on reducing environmental impact through their products for a long time. What is the DNA of the company in this respect ?

    Indeed, Archroma has been committed to develop innovative chemical technologies and processes that are safer for the consumer and the environment for a long time.  We describe our approach as :

    The Archroma Way to a Sustainable World: Safe, efficient, enhanced, it’s our nature 

    The Archroma Way is based on the three pillars: Safe, Efficient and Enhanced, and we look at providing a system, rather than single products, in order to maximize the potential synergies and benefits in the application process.

    Safe, the first pillar, means that we strive to have safety at the core of everything we do, with a focus on helping our customers develop end-products that are safe to use for the workers, safe to wear for the consumer, and safe to release for the environment. . Safe therefore refers to the certifications we have, such as bluesign, ZDHC, GOTS, Cradle to Cradle, etc., and typically we go beyond such certifications and also regulations in hazardous chemicals. For instance we have developed products such as aniline free indigo, formaldehyde free easy-care resins, metal free acid dyes for nylon, etc.

    The second pillar is Efficient. Efficient is about rethinking manufacturing processes with smart chemistry that can combine coloration processes with reducing the amounts of water and energy required. We use our ONEWAY Impact Calculator to digitize the mill’s current process, and we can then identify the achievable amount of savings in terms or water, energy, CO2 reduction, and ultimately the associated cost savings.

    Systems that are Safe and Efficient are part of our Efficient Collection.

    The third pillar is Enhanced. This pillar is about adding value – in terms of performance or sustainability – to the fabric or end article. This can be typically done with finishing effects such as odor control, wrinkle free, moisture management, etc. Again, we are able to measure the current cost of production and show the mill how they can generate more profit with the addition of our system, by creating additional functions, sustainability, and value.

    Systems that are Safe and Enhanced are part of our enhanced collection.

    In most cases we can combine all 3 technologies and provide a system that is Safe, Efficient, and Enhanced, creating a fabric or end-article using less resources whilst adding more function and value. These are part of  our Ultimate Collection.

    We currently have >70 systems that address specific problems and challenges facing the industry with the best possible solution for each customer and process. You can visit our System Selector and scroll through some examples:

    https://www.archroma.com/systems

    2) Aniline free Indigo was considered very difficult till a few years ago. Also there were no metrics to measure how much it would be beneficial for the earth. Do you have some relevant data to support the impact of your Denisol Pure Indigo ?

    Good question, sure we have the data! But first let me remind you a little bit about the full concept:

    As you know, most of the indigo on the market today contains varying amounts of aniline. This comes from the synthesis process where an excess of aniline is carried through into the final product. Aniline is a class 2 carcinogen and has acute aquatic toxicity.

    During the Archroma hydrogenation (pre-reduction) process we developed a way to create an end product without aniline, and we produce this range in our zero effluent manufacturing plant in Pakistan.

    Although some aniline has been found on the final pair of jeans, especially dark, unwashed rigid styles, we were more focused on worker protection, who are often exposed to high concentrations of indigo, and also focused on the environment where discharge of denim mills with aniline could affect the aquatic life.

    The product works exactly as normal pre-reduced indigo, application, shade, strength and wash down are identical – just with no aniline, which had no place being there.

    We have a short video explaining the issue with aniline here at this link :

    Back to your initial question: the up to date figure is that since 2019 (when Denisol Pure Indigo 30 was launched) Archroma has diverted above 35 million tons of aniline from the supply chain,  and we estimated to have protected more than 40,000 denim workers.

    3) Collaborations are the new normal in the industry to create real impact. With your various partnerships across, do you also feel so?

    I believe that sustainability cannot be reached by a single company activity and at Archroma we always expand our research and collaborations.

    I will just name 2 exciting examples, but we have many more projects in the pipeline:

    –              In 2021 we have started a collaboration with CleanKore, a US based company, for the production of aniline-free and potassium permanganate-free denim  – this is highlighted in our [PURE INDIGO ICON]2 system

    Not only does this system allow for the production of a more sustainable denim but it also enables to use significantly less resources in the process (water, energy, chemicals) leading to reduction in CO2 emission as well.

    -              In 2022 we officialized our collaboration with Stony Creek Colors for the production of pre reduced natural indigo in order to keep the authenticity of the natural indigo dye but with the same consistency and performance of the synthetic form.

    4) Black denim has always been the ‘black sheep’ of the denim world. Are there any innovations in this segment which can really make a difference?

    Black denim appeared in the market at the 80s, 40 years ago. Since then, practically all black/grey denim has been dyed using basically the chemistry of sulfur black 1, with some small variations in the dyeing to slightly move the shade and wash-downs. After the indigo blue, black is the most popular color in denim. At Archroma we have been working to develop a new dyestuff which could be a game changer for the black denim market. The product is called Diresul® Evolution Black liquid. The product has two main benefits:

    1.-a more greenish-bluish shade compared to standard sulfur black. This tone is also achievable working at very high depth where standard sulfur black usually gets a very reddish tone. Diresul® Evolution Black also offers a clear differentiation in the bleaching wash-down where the product is fading on grey tone, whilst standard black shows a yellow-brown shade. We think this new black dyestuff will offer a huge opportunity for designers and product development teams at brands and denim mills to create new looks in the market segment of black denim.

    2.-As mentioned in previous questions, at Archroma we are continuously trying to offer, with all new developments, products that are safer for people and for the environment. With Diresul® Evolution Black liquid we have created a sulfur black which does not generate any residue (no wastewater and no emissions) in its synthesis compared to standard sulfur black.

    Using this dyestuff, brands and denim mills will be able to create the cleanest black denim in the market together with new looks.

    5) You are participating in the Denimsandjeans Japan show . What is your target in Japan and your expectations from the show which is being held on Nov 1-2 at Tokyo ?

    This event was planned to take place quite a time ago, before the pandemic. Today I am excited to have the opportunity to be back to such a great event and meeting in person with many international partners. I expect the usual denim passionate environment with a lot of innovations and sustainability messages from all the parts of the textile chain. Moreover, Japan is a very inspiring country and my favorite place for denim research.

    I make my compliments again to Sandeep and the team to have selected such a magic location.

    for more information about Archroma , please contact Umberto De Vita this email umberto.devita@archroma.com

  • Denimsandjeans Japan – Nov 2022

    Denimsandjeans Japan – Nov 2022

    Denimsandjeans Japan was designed by us as the first Denim Supply Chain show in the country and we had originally scheduled it in March 2020. However, pandemic played the spoilsport and we had to postpone the show and move the dates . Finally we are now holding the show at Tokyo on Nov 1-2 with over 50 companies from Japan and around the world joining us in this maiden attempt. Denimsandjeans provide a platform to assemble link with captains of the denim industry. Denim industry is prone to dynamism. It becomes vital for the manufacturers and the sellers to keep themselves updated about the trends in the market. We are attempting to create an atmosphere where both can connect and transact.


    Japan is one of the most valuable places when it comes to denim. The Japanese have taken the art of denim making to another level and provide inspiration to global buyers and designers who visit there often to learn and to be inspired. Japan is also a place for large retailers and corporations who have immense purchasing power in terms of denim apparel and fabrics for their overseas offices. Did you know that Japan imports over 160-180 million pcs of denim jeans every year ?? Its the third largest importer of these products after EU and US.


    Success of our India show held in June 2022 was a great comeback after pandemic. Now, we are pleased to invite you to Japan show after three long years. Our japan show premiere edition was postponed 15 days prior to the actual show dates in March 2020 and it was a setback for all of us. But , now we are on our toes again and back with all the enthusiasm and commitments from 2020. We look forward for your appearance on 1st and 2nd November at Sunshine City, Tokyo , Japan.

    This time our theme is RAW & RIGHT . The theme emanates from the right way of creating the denim and RAW signifies the original composition and structure of denim which also in some way signifies that the denim needs to remain connected with the nature . RIGHT adds up to the correct way of producing and using the denim without any environmental impact i.e sustainably. Thus , Sustainability plays a definite role here that embarks our theme for the upcoming show.

    Some of the Japanese exhibitors include Nihon Menpu , Collect, Showa, Shinohara, Sanyo Senko, Whoval, JDS , SAAB , HAP and more .The list of exhibitors from Japan and those from around the world can be found here .

    Many local and international fabric , chemical, accessories , technology , trims, yarns etc companies will be participating in the November show displaying their AW23 and SS24 collection. We are expecting to have all the big retailers and brands from Japan and many from US, Europe , Korea etc joining us this time.

    We shall be having some great seminars by some global experts and we shall announce the same shortly. Please do keep following us for more news and we look forward to having you with us in JAPAN !

    REGISTER TODAY ! https://japan.denimsandjeans.com/invite

  • ​8 Reasons Why You Can’t Miss The 1st Edition Of Denimsandjeans Japan Show

    ​8 Reasons Why You Can’t Miss The 1st Edition Of Denimsandjeans Japan Show

    Japan has always been a place to visit in the bucket list of denim lovers who travel there for inspiration and therefore the 1st edition of Denimsandjeans Japan, which is all set to welcome the global denim community on September 29-30 at Sunshine City, Tokyo, is a must-attend event for all the denim connoisseurs. However, this is not the only reason why Denimsandjeans Japan show should not be missed. In fact, there are 8 more reasons !!

    #1. Japanese Denim Companies

    It’s a little uncommon to see many Japanese Denim companies together in one place quite often at trade shows and with many of these companies joining the show, it is an opportunity to meet them together in one place. These include companies like Kuroki, Kurabo, HAP (technology+garments), Collect ( Japan Blue ), Whoval(Laundry), Nihon Menpu, SAAB (garments), Showa Tex, Shinohara Textiles, JDS Garments, and Amhot holdings. Besides the Japanese, there are some of the most reputed supply chain companies from all over the world at the show.

    The complete list of the exhibitors for as of now can be checked at this page .

    #2. Display Of 100 Years Old Vintage Denim By Elleti (M.O.D.E)

    On June 19th this year, Elleti Group inaugurated – Museum of Denim By ElletiGroup(M.O.D.E)in Italy. The Museum has a truly impressive display of over 13,000 pairs of jeans items, a mix of development samples from the old Martelli Archives, from the current ElleTi archives and several market samples.

    At the 1st edition of Japan show, a tiny Museum will be set up by elleti group, where the visitor gets to see a lot of vintage denim garments including prized vintage products from 1910s to 1950s including Levi’s Type 201 (the “value” alternative to the famous 501XX), the style 333, the original 701 (first women’s jean ever made), some World War II 501s, the original Lee 101 Cowboy with arcuate stitching, a dozen examples of Boss Of The Road, several early Stronghold, CQ WO, Powell, Underhill, L. Elkus, Montana, Hercules Overall, Japanese coat and Kimonos from unknown brands from around WW2 times. This display will be inspiring!

    ​7 Reasons Why You Can't-Miss The 1st Edition Of Denimsandjeans Japan Show - #desingedinnovation

    BeFunky-collage (10)

    #3. The Father Of Denim – Adriano Goldschmied

    Denimsandjeans is honored to have the presence of Mr. Adriano Goldschimed, who will be presenting his new and internationally acclaimed – WISER WASH TECHNIQUE at the show and the launch of WISER WASH in the Japanese Market. Besides, it is always one of the greatest pleasures to hear the guru speak on various aspects of denim.

    ​7 Reasons Why You Can't-Miss The 1st Edition Of Denimsandjeans Japan Show - #desingedinnovation

    #4. Alchemy – The Arvind Indigo Museum

    Alchemy is the ARVIND Indigo museum launched by Arvind group of India. The Museum which showcases creative expressions by master craftsmen, contemporary artists, and designers to expand the vocabulary of indigo. It highlights their co-collaborative endeavors with this unique dye along with leading contemporary artists, who were invited to respond to indigo’s history and its characteristic hue. Indigo has been applied to a vast number of materials including ceramics, stone, glass, metals and many others to present the vast possibilities of using Indigo in various mediums.
    Some of the artifacts from the museum shall be displayed at the show.

    ​7 Reasons Why You Can't-Miss The 1st Edition Of Denimsandjeans Japan Show - #desingedinnovation

    ​7 Reasons Why You Can't-Miss The 1st Edition Of Denimsandjeans Japan Show - #desingedinnovation

    #5.Trend Area

    Checking out the trend area at the show would be a visual treat for many visitors with its focus on Sustainability, Designed Innovation, and Japanese styles. Most of the exhibitors are coming out with unique products specifically for this market and they need to be top-notch in terms of materials, presentation, style, etc. Of particular interest would be the categories JAPANESE STYLE and SELVEDGE CORNERS.

    #6. Workshops and Presentations

    A number of workshops are expected to be organized at the show. One of them will be by Japanese laundry WHOVAL and the fabric manufacturer Collect (Japan Blue group). They will be organizing a workshop at the show on Denim Finishing which includes grind, print, and damage finish process the Japanese way. Apart from that, some exhibitors are also working with Japanese Manufacturers and Brands to create capsule collections collection which will be showcased at the show.

    There will be 5-6 knowledge sharing sessions which include seminar presentations and panel discussion on recent denim developments and sustainability. Internationally acclaimed Denim Expert including Stefano Aldigheri, Adriano Goldschmied, Luigi Lovato, Takehiro Sugiyama, Stanley Hwang, and Katsu Manabe join the list and many more will be announced shortly.

    ​7 Reasons Why You Can't-Miss The 1st Edition Of Denimsandjeans Japan Show - #desingedinnovation

    ​7 Reasons Why You Can't-Miss The 1st Edition Of Denimsandjeans Japan Show - #desingedinnovation

    #7.Meet Japanese Denim Community

    At the Denimsandjeans Japan Show, you will be able to meet a large part of the Japanese denim community in one place. The show will bring together professionals from the Japanese denim industry including retailers, brands, manufacturers, designers, and others.

    ​7 Reasons Why You Can't-Miss The 1st Edition Of Denimsandjeans Japan Show - #desingedinnovation

    #8.Denim Shopping

    The show location is also not very far from the hotspots of Japanese brands in Tokyo  Daikan Yama, Shibuya, etc where many stores of Japanese brands are located. When you are done with the show, you may want to go to some of the possible places which denim heads visit.  Here are some of the recommendations :

    1. Momotaro Jeans Aoyama
    2. Warehouse Ebisu
    3. KapitalEbisu
    4. FDMTL
    5. TORO VINTAGE CLOTHING

    Sunshine city itself is located in an area that is a hub of youthful activities in Tokyo with a lot of boutique shops – old and new, cross-culture influences, Anime and Manga events and much more.

    You might be wondering, where are the details of these brands/showrooms so that you can plan your schedule accordingly, then you need to log on to the official website of Denimsandjeans Japan Show and check their tour section or you may directly reach there checking this link .

    If you have any questions, you can directly drop an email to the organizers at info@denimsandjeans.com

    Decision-makers of leading Japanese as well as international brands, retailers, buying houses and factories are also expected to visit the show and once again provide an opportunity for visitors to get the most out of JAPAN+DENIM!

    Register here and feel free to contact us at info@denimsandjeans.com for any information.