{"id":5810,"date":"2012-08-21T04:58:55","date_gmt":"2012-08-21T11:58:55","guid":{"rendered":"http:\/\/www.denimsandjeans.com\/?p=5810"},"modified":"2018-10-27T10:52:43","modified_gmt":"2018-10-27T05:22:43","slug":"denim-jeans-demand-turkey-august-2012","status":"publish","type":"post","link":"https:\/\/www.denimsandjeans.com\/recovery\/latest-denim-reports\/denim-jeans-demand-turkey-august-2012\/5810","title":{"rendered":"Turkish Denim Demand"},"content":{"rendered":"<p><a href=\"http:\/\/www.cottoninc.com\" target=\"_blank\" rel=\"noopener\"><strong>Cotton Inc<\/strong><\/a> regularly comes out with lifestyle monitor surveys across various countries around the world. In this survey in Turkey(2012) , they come out with interesting facts on denim purchase by Turkish customers. Turkey is already a large denim producing country with both fabric and garment production. Famous <a href=\"https:\/\/denimsandjeans.com\/top-denim-brands\/index.php?countrynames=Turkey\" target=\"_blank\" rel=\"noopener\"><strong>denim brands<\/strong><\/a> from the country include <strong>Mavi, LTB, Cross<\/strong> etc and world\u00c2\u00a0 famous fabric producing <a href=\"https:\/\/www.denimsandjeans.com\/recovery\/denim-companies-directory\/\" target=\"_blank\" rel=\"noopener\"><strong>mills<\/strong><\/a> like <strong>Orta, Isko<\/strong> etc have their base in Turkey. So how does the consumers in Turkey buy denim \u00e2\u20ac\u00a6 Lets have a look at the highlights from the <a href=\"http:\/\/www.cottoninc.com\/corporate\/Market-Data\/SupplyChainInsights\/Global-Lifestyle-Monitor-Turkey-05-2012\/GLM-United-Turkey.pdf\" target=\"_blank\" rel=\"noopener\"><strong>report.<\/strong><\/a><\/p>\n<ul>\n<li>The Global Lifestyle Monitor survey found that Turkish consumers shop more often for clothes than their European counterparts and agree about the value of durable apparel and good prices.<\/li>\n<li>65% of\u00c2\u00a0 Turkish shoppers say they love or enjoy wearing denim.<\/li>\n<li>Younger consumers are more likely than older consumers to say they love or enjoy wearing denim (76% versus 49%).<\/li>\n<li>Turkish consumers own an average of <strong>eight denim garments<\/strong>,\u00c2\u00a0 five of which are denim jeans. When compared to the U.S. and Europe, denim ownership is lower among consumers in Turkey.<\/li>\n<li>However,\u00c2\u00a0 younger Turkish consumers\u00e2\u20ac\u2122 denim ownership is more in line with their European counterparts, as they own more denim garments (10 versus 7) and jeans (6 versus 4) than older Turks.<\/li>\n<li>Overall, Turkish consumers\u00e2\u20ac\u2122 denim wardrobes are less fragmented than the denim wardrobes of consumers in the U.S. and Europe; two-thirds of Turkish consumers\u00e2\u20ac\u2122 denim wardrobes are dedicated to jeans, compared to 45% in the U.S. and 43% in Europe.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.denimsandjeans.com\/recovery\/wp-content\/uploads\/2012\/08\/image38.png\" rel=\"lightbox\"><img loading=\"lazy\" decoding=\"async\" style=\"background-image: none; padding-left: 0px; padding-right: 0px; display: inline; padding-top: 0px; border: 0px;\" title=\"denim demand turkey\" src=\"https:\/\/www.denimsandjeans.com\/recovery\/wp-content\/uploads\/2012\/08\/image_thumb37.png\" alt=\"denim demand turkey\" width=\"465\" height=\"297\" border=\"0\" \/><\/a><a href=\"https:\/\/www.denimsandjeans.com\/recovery\/wp-content\/uploads\/2012\/08\/image39.png\" rel=\"lightbox\"><img loading=\"lazy\" decoding=\"async\" style=\"background-image: none; padding-left: 0px; padding-right: 0px; display: inline; padding-top: 0px; border: 0px;\" title=\"denim wardrobe turkey\" src=\"https:\/\/www.denimsandjeans.com\/recovery\/wp-content\/uploads\/2012\/08\/image_thumb38.png\" alt=\"denim wardrobe turkey\" width=\"465\" height=\"330\" border=\"0\" \/><\/a><\/p>\n<p>The Turkish consumers reduced their purchase from unorganized retail \u00e2\u20ac\u201c as happens in most economies which are growing fast. In 2012, <strong>32% of Turkish consumers shopped at unorganized retail channels, down significantly from 41% in 2008<\/strong>. Specialty stores, where 43% of Turkish consumers purchase most of their clothing, are the most popular shopping destinations.<\/p>\n<p><a href=\"https:\/\/www.denimsandjeans.com\/recovery\/wp-content\/uploads\/2012\/08\/image40.png\" rel=\"lightbox\"><img loading=\"lazy\" decoding=\"async\" style=\"background-image: none; padding-left: 0px; padding-right: 0px; display: inline; padding-top: 0px; border: 0px;\" title=\"turkish purchase of denim from stores\" src=\"https:\/\/www.denimsandjeans.com\/recovery\/wp-content\/uploads\/2012\/08\/image_thumb39.png\" alt=\"turkish purchase of denim from stores\" width=\"470\" height=\"480\" border=\"0\" \/><\/a><\/p>\n<p>However, internet shopping is still nascent and at a miniscule 1%..<\/p>\n<p>The consumers also showed their preference for cotton clothes but at 75% of consumers saying so, it was significantly lower than those from countries like Germany and UK where almost 85-90% consumers want Cotton\u00e2\u20ac\u00a6!!<\/p>\n<p><a href=\"https:\/\/www.denimsandjeans.com\/recovery\/wp-content\/uploads\/2012\/08\/image41.png\" rel=\"lightbox\"><img loading=\"lazy\" decoding=\"async\" style=\"background-image: none; padding-left: 0px; padding-right: 0px; display: inline; padding-top: 0px; border: 0px;\" title=\"cotton clothese turkey\" src=\"https:\/\/www.denimsandjeans.com\/recovery\/wp-content\/uploads\/2012\/08\/image_thumb40.png\" alt=\"cotton clothes turkey\" width=\"470\" height=\"271\" border=\"0\" \/><\/a><\/p>\n<p><a href=\"https:\/\/www.denimsandjeans.com\/recovery\/reports\/data-us.php?cityname=Turkey&amp;yearname=2000&amp;yearname1=2012&amp;qty=alld&amp;Submit=Get+US+Report+Now\" target=\"_blank\" rel=\"noopener\"><strong>Turkish Exports of Denim Fabric \/ Mens and Women\u00e2\u20ac\u2122s Jeans to US and EU<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cotton Inc regularly comes out with lifestyle monitor surveys across various countries around the world. In this survey in Turkey(2012) , they come out with interesting facts on denim purchase by Turkish customers. Turkey is already a large denim producing country with both fabric and garment production. Famous denim brands from the country include Mavi, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[355],"tags":[1369],"class_list":["post-5810","post","type-post","status-publish","format-standard","hentry","category-latest-denim-reports","tag-turkish-denim"],"_links":{"self":[{"href":"https:\/\/www.denimsandjeans.com\/recovery\/wp-json\/wp\/v2\/posts\/5810","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.denimsandjeans.com\/recovery\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.denimsandjeans.com\/recovery\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.denimsandjeans.com\/recovery\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.denimsandjeans.com\/recovery\/wp-json\/wp\/v2\/comments?post=5810"}],"version-history":[{"count":0,"href":"https:\/\/www.denimsandjeans.com\/recovery\/wp-json\/wp\/v2\/posts\/5810\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.denimsandjeans.com\/recovery\/wp-json\/wp\/v2\/media?parent=5810"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.denimsandjeans.com\/recovery\/wp-json\/wp\/v2\/categories?post=5810"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.denimsandjeans.com\/recovery\/wp-json\/wp\/v2\/tags?post=5810"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}