AW 19 Collection From LNJ Denim India

Sandeep Agarwal — Fri, 17 Aug 2018 05:27:05 +0000

LNJ Denim – a part of the reputed RSWM group of India brings out the latest version of their AW19 collection. With super stretches, vintage denims, super softs, clean surfaces and many other from their stable, the company brings out an interesting collection for AW19 . We bring some products from this collection below – described in their own words.

CLOSE FIT

High stretch is still very much a desired product. We do however see a shift back to a more comfort silhouette.
Fashion fit = high stretch, comfort fit = low to medium stretch. All the stretches have a soft touch either through mixed fibre blends or construction and finish and they all have great recovery achieved through the use of dual FX or spun polyester. Such stretch denims are gender neutral be they high stretch or comfort, playing to the variety of jean silhouettes. 360 ° stretch and vertical stretch whilst still offering close fit they offer different performance and enhancement of body shape.

PRE-LOVED

Pre-loved denims demonstrate all the characteristics of old Western or Japanese vintage heros. Fabric finishes are Pre-shrunk to enhance the aged and mottled texture in super dark rich indigos.

CLEAN CUT

Sharp flat clean faced denims with minimal surface character and minimal laundry techniques. Denims where the twill is the focus of attention bridging the gap between non-denim and real denim looking to the fashion for denim tailoring.

COSY DENIM

Denims that have a good level of comfort in both fit and touch with a full soft hand both feeling warm and fitting perfectly. Cocooning denims with the extra touch appeal of brushed backs and faces softened by multi fibre blends such as Modal; Miyabi; viscose and spun polyester.

BODY TECH

Body tech denims have levels of performance as well as being super fit fashion items. Such performances enhance the wearer experience often enabling them to be used for active life denims. The high stretches are designed as gender neutral containing performance fibres such as Thermolite to keep you warm; Coolmax as for body temperature regulation and moisture management.

CONSTRUCTION BLUES

Here are denims that are different, that offer an alternative to the regular indigo twill. Chunky constructions designed for jackets, tops and oversized shapes. In spite of their chunkiness, they are soft to touch and super comfortable.

SUSTAINABILITY

LNJ as a company has a strong focus on sustainability . The company has ventured into hydro , wind and solar power to reduce CO2 emissions besides using recycling PCW and working on waste management to minimize the impact on the environment.

HYDRO – India’s first merchant hydro power plant, reducing 800,000 tonnes of CO2 emissions annually

WIND – Harnessing wind power from an 80+ MW capacity. Reducing 130, 000 tonnes of CO2 emissions annually

SOLAR – 5MW Capacity of solar power installed

3 | RECYCLING

GARNETTING of post consumer waste garments.

Recycled Polyester Fibre

4 | WASTE WATER MANAGEMENT

Effluent treatment plant saving 1350 kiloliters of water per day.

For more information on the company, contact

Mr Prabir Bandhopadhyaya at : prabir.bandyopadhyay@lnjbhilwara.com

Keeping Sustainability In Focus , LNJ Is Set To Launch SS’19 Collection At Denim PV

Sandeep Agarwal — Sat, 11 Nov 2017 03:06:50 +0000

LNJ Denim , denim fabric manufacturers from India, is set to launch their Spring/Summer 2019 collection at the Denim PV on November 14-15. The collection primarily focuses on SUSTAINIBILITY which is the need of hour. The collection is a perfect blend of Innovation and fashion and features the entire collection under four categories named – Hyperflex, Archive, Uniform and Intelligence. Scroll down to see a quick preview of their SS’19 collection.

SS’19 TRENDS

HYPERFLEX

Hyperflex stands for Super Fitting, Super Performance, Super Shaping, and Super Flexible Denims for active attitude. This category has been developed from denim having dual core, Lycra beauty and micro modal. All these have been added to enable the user to experience the softness as well as all round 360 degree or straight stretch.

UNIFORM

Unisex Clothing has been gaining popularity in past few years and some of the top international denim labels including H&M launched such collections very recently with interest from both genders .LNJ believes that ,Social Uniformity and gender neutrality = Future Normal . The company expressed through utilitarian workswear denims in indigo and color. Simple, functional work styles translate into fashion jeanswear with attitude; this is what LNJ sums up about this category.

INTELLIGENCE

Function meets fashion led by technical innovations from LNJ in denims for their new world of performance and effect. It’s all about fiber and finishes which are invisible however the real benefits are derived from these two fashion mix.

EFFORTS FOR SUSTAINIBILY

SUSTAINABLE ENERGY

There are three major source of energy: Wind, Water and Light. To ensure the objective of Sustainability to be fulfilled, the company has taken following measures.

The energy which is being generated from WIND, the company has made arrangements through which they are harnessing wind power from an 80+ MW capacity Reducing 130,000 tones of CO2 emissions annually. The energy which comes by using HYDRO thermal technology, the company has established India’s first merchant hydro power plant, which reduces 800,000 tones of CO2 emissions annually and at last the company has installed solar power which is capable of generating 5MW of energy.

RECYCLING

Recycling is very important and its relevance has been increasing by every passing day as the fresh resources are being falling short and also getting expensive due to several reasons. The company has a clear understanding as to how recycling is so important in the existing phenomenon and hence through GARNETTING process, it is recycling 900,000 kilograms of used fabric and saving the same from going to landfills.

WASTE WATER MANAGEMENT

Shortage as well as wastage of water, both are the major problems which are being faced by this Industry. Many Technological Companies have come up with many technology which claims to produce a pair of jeans with the least consumption of water. Meanwhile, manufactures should find out the processes of major wastage of water and solution for the same. LNJ has developed a Waste Water Management through which it is saving 1350 kiloliters of water per day.

About LNJ Denim

LNJ Denim, a denim-manufacturing facility established in 2007 under RSWM Limited (the flagship company of LNJ Bhilwara Group), has a manufacturing capacity of 28 million meters annually. LNJ Denim has earned a reputation amongst international and domestic brands as an innovator and a quality supplier of denim fabric. LNJ is participating at Denim PV which is going to held on November 14-15 at Paris. You can find LNJ latest collections at booth #D-13. To know more, visit their official website: http://lnjdenim.in . For appointments at DPV , contact Mr Prabir Bandhopadhyay at prabir.bandyopadhyay@lnjbhilwara.com

LNJ Denim – DENIMSANDJEANS