This report outlines the critical dynamics between the USA’s leading retail brands and their Vietnamese garment suppliers throughout 2023. It focuses on the top 15 brands, their purchasing volumes, average price points, and supplier relationships. These insights provide a snapshot of the strategic sourcing and market positioning that underpin the denim apparel trade from Vietnam to the USA.
Denim imports from Vietnam to the USA have remained robust in 2023, with the top 15 brands accounting for 79% of the market share.

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