Update: 10th Aug 2009 :- Do also check our new article on Gap 1969 Premium Denim Launch.   Gap has given a sneek peak of its 1969 premier denim line which it is relaunching for the Fall 2009. The most interesting part of this development is that the denims will be priced under $60 /- where most of the similar premium denim retails at above  $150 + range. Its designers (headed by Patrick Robinson) have spent over a year and … Continue reading Gap relaunch of 1969 premium denim line – clever strategy in recession times