Women’s denim jeans has become more important than the Men’s denim in the recent years due to the fact that women’s jeans (as against men’s jeans) can accomodate almost all kinds of denim innovations within existing or new styles. Women are more fashion conscious than men and are prone to buy jeans on an impulse. It is not without reason that US consumes more of women’s jeans than men’s.
Let’s take a look at the exports of women’s denim jeans from India and Bangladesh to US over a long period of time : 2000-2009 . We will also see the price changes that have taken place over this period. It would be interesting to compare the two as both are important apparel export countries from South Asia . However, Bangladesh has an edge over India because of duty advantages to Europe and US.
Imports Of Women’s/Girls Denim Jeans Into US From India 2000-2009
|Year||Quantity(million pcs)||Value(Million USD)||Av .Price (CIF Value) per jeans|
Imports Of Women’s/Girls Denim Jeans Into US From Bangladesh 2000-2009
|Year||Quantity(million pcs)||Value (Million USD)||Av. Price (CIF Value) per jeans|
It is interesting to note that though there was not much difference in the export quantity of the jeans from India and Bangladesh in 2000, Bangladesh now exports over 4 times the quantity of women’s jeans than India. However, India has the lead in price of almost 40%– though it has experienced a constant fall in average prices since the year 2000. But this price difference is also due to the reason that India does not export much quantity of basic 5 pocket jeans.
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