This report provides an insight into the purchasing patterns of major Indian brands in the denim industry from Bangladesh from March 2022 – 2023. The report also delves deeper into the specifics of the trade, including data on Bangladeshi companies that export garments to India, as well as quantities supplied.

One of the key takeaways from this report is that a few top Indian brands bought about 84% of total denim from Bangladesh, indicating a concentration of buying power in the hands of a select few. The report also presents information on other Indian companies that engage in substantial buying from Bangladesh. [private_special]

Note: This report only reflects the shipments that were made to India .

Share of Each of Top 15 Brands

The denim industry in Bangladesh has seen a significant growth in recent years, with several global players vying for a share of the market. Among them, Aditya Birla has emerged as the biggest market player in Bangladesh when it comes to buying denim garments, accounting for 16.9% of the total purchases. It is followed closely by Myntra, which purchased 16.4% of its denim from Bangladesh, while Levi Strauss bought 13.9%.

We will be focusing on this data to further analyze in details in the ensuing sections.

TOP 15 COMPANIES BUYING DENIMS

This section provides a snapshot into how much these Indian brands purchase denim garments from Bangladesh suppliers.

Aditya Birla, has emerged as the leading purchaser of denim garments from Bangladeshi manufacturers. They have purchased a staggering 1.83 million units valued at 17.36 million USD.

Recently, Aditya Birla has emerged as the leading purchaser of denim garments from Bangladeshi manufacturers, purchasing an impressive 1.83 million units valued at 17.36 million USD. Not far behind is Myntra, with their purchase of 1.78 million units of denim garments at a value of 5.96 million USD.

Interestingly, Levis has also jumped on the bandwagon by purchasing almost the same quantity of denim garments – 1.51 million units valued at a whopping 15.95 million USD!

One more point that needs to be considered is that the details in this report show only the shipments made to India. So if Aditya Birla has ordered for shipments to be made to other countries, it will not reflect in this report.

Average Buying Price (USD/Pc)

It is evident from the graph that Levi Strauss has purchased a significantly larger quantity of 1.51 million units at average price of 10.27 USD / mtr. It is notable that Pepe Jeans has paid a competitive average price of 10.09 (USD / piece) for their smaller purchase of 0.35 million units.

TOP 3  GARMENT SUPPLIERS OF THESE BRANDS

In this section, we will look into who are the major suppliers of these top Indian retail brands. We will also list out their top 3 largest suppliers to provide a comprehensive view.

It is clear that Doreen Group is an essential supplier for Myntra.

According to our records, Doreen Group supplied over 1.3 million pieces at an average price of 6.04 USD/pc in the last year which is a very good price

In recent years, Indian brands have been sourcing their denim apparel from Bangladesh. According to estimates, in 2022-2023 alone, approximately 12.93 million pieces of denim apparel were purchased by Indian brands from Bangladesh. It’s important to note that this number only reflects shipments made directly to India and doesn’t account for orders that are shipped to other destinations. [/private_special]