Pakistan is one of the most important apparel exporter worldwide. And when it comes to denim, it is really important because of its strength from fibers to garments . Exports of denim apparel from Pakistan in 2021 have far exceeded those of 2020 and even 2019. Many new buyers have found it interesting to source from here . US is second biggest importer for denim apparel from Pakistan after EU.
In this report, we have done a detailed analysis of the imports of denim jeans from Pakistan into the US over a period of 1 year from Dec 2020 to November 2021. The detailed report shows the imports by the US over this period.
| PARTICULARS |
| Table showing top 10 US denim buyers from Pakistan in one year |
| Graphs showing total jeans imported by Top 10 US buyers from Pakistan over 12 months |
| Table showing the top 10 suppliers to the US from Pakistan |
| Graphs showing the top 10 suppliers to the US from Pakistan |
| Table showing the top three buyers of top ten suppliers |
1. TOP 10 US DENIM BUYERS FROM PAKISTAN
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The table shows that Levi Strauss and Co. bought the largest quantity which is 16.6 million pcs with avg. price of 7.9 USD/piece and has approx. 27% of the total share, followed by GAP INC with approx. 10.1 million pcs and avg. price of 8.7 USD/ piece in one year (from 30 November 2020- 30 November 2021) Total Percentage share of these 10 companies holds 76% of total jeans quantity imported.
| BUYERS | QTY | AVG. PRICE | % SHARE | NO. OF SUPPLIERS |
| LEVI STRAUSS AND CO. | 16.6 | 7.9 | 27 | 6 |
| GAP INC | 10.1 | 8.7 | 16 | 7 |
| TARGET GLOBAL SOURCING LIMITED | 5.3 | 7.8 | 9 | 4 |
| AMERICAN KNITS & DENIM INC, | 2.7 | 4.5 | 4 | 9 |
| REGENCY BRANDS LLC | 2.5 | 6.9 | 4 | 1 |
| JC PENNEY PURCHASING LLC | 2.2 | 8.9 | 5 | 5 |
| 5 STAR APPAREL LLC | 1.9 | 4.8 | 3 | 16 |
| KAMDAR INDUSTRIES INC / EVOLUTION IN DESIGN | 1.9 | 6.0 | 3 | 16 |
| GOLDEN APPAREL INC | 1.8 | 5.5 | 3 | 8 |
| ROADRUNNER APPAREL INC. | 1.3 | 8.5 | 2 | 7 |
| TOTAL | 46.4 | 7.6 | 76 | 79 |
2. TOP 10 DENIM SUPPLIERS TO US FROM PAKISTAN
| SUPPLIERS | QTY | AVG. PRICE | %Share | No. Of Buyers |
| ARTISTIC MILLINERS ( PVT ) LTD | 17.4 | 8.5 | 21 | 23 |
| ARTISTIC FABRIC AND GARMENT INDUSTRIES | 8.8 | 8.5 | 10 | 11 |
| AKHTAR TEXTILE INDUSTRIES (PVT) LTD | 8.6 | 6.7 | 10 | 4 |
| U.S. APPAREL & TEXTILES (PVT) LTD | 6.8 | 9.8 | 8 | 10 |
| CRESCENT BAHUMAN LIMITED | 3.8 | 8.7 | 5 | 6 |
| SOORTY ENTERPRISES (PRIVATE) LIMITED | 3.6 | 8.4 | 5 | 9 |
| ANM FASHION | 3.4 | 4.4 | 5 | 7 |
| ARTISTIC DENIM MILLS LTD | 3.2 | 7.4 | 4 | 11 |
| COTTON WEB LIMITED | 2.9 | 6.5 | 3 | 5 |
| RAJBY TEXTILES PVT LIMITED | 2.1 | 9.2 | 2 | 5 |
| TOTAL | 60.75 | 8.0 | 73 | 91 |
3. Top Three Buyers Of Top Ten Pakistani Suppliers
ARTISTIC MILLINERS ( PVT ) LTD
Artistic Milliners, headquartered in Pakistan, is a multinational denim manufacturing powerhouse with a strong focus on automation, innovation, people, and the planet. The company has an annual production capacity of 88 million pounds of yarn, 108 million meters of fabric, and 30 million garments. Artistic Milliners has diversified its portfolio to include renewable energy with a current capacity of 100 MW of Wind Energy and has a growing interest in Solar and Hydro plants.
| BUYER | QUANTITY | AVG. PRICE |
| OLD NAVY / GAP | 3,661,769 | 9.0 |
| TARGET GLOBAL SOURCING LIMITED | 2,970,904 | 8.2 |
| LEVI STRAUSS AND CO. | 2,766,297 | 8.6 |
ARTISTIC FABRIC AND GARMENT INDUSTRIES
AGI has humble beginnings — starting out as a small retail shop founded by an enterprising man in 1949. The vision to grow our company to expand its operations and establish multiple garment factories. In the 1990s, we saw tremendous growth and used this opportunity to narrow our focus and put all our attention on denim fabrics and garments. It led to the creation of a specialized vertical operation and culture of denim. With 69 years of experience maintaining a tradition of innovation, we at AGI believe in consistently evolving how we do things. We have not only installed several technologies to ensure that we offer our customers a product of superior quality but have also implemented sustainable practices that protect our community and the environment
(Description given is in the company’s own words. )
| BUYER | QUANTITY | AVG. PRICE |
| THE GAP INC | 5,407,533 | 8.5 |
| JC PENNEY PURCHASING LLC | 583,164 | 10.1 |
| H & M HENNES & MAURITZ AB | 125,876 | 7.2 |
AKHTAR TEXTILE INDUSTRIES (PVT) LTD
Founded in 1985 for manufacturing and exporting textile products. ATIL set up its new jeans/casual trousers manufacturing unit, which was the first totally automated unit in South Asia in 1998. This new factory is equipped with state-of-the-art computer-controlled machines based on advanced technology for the making of denim jeans and khakis. Beginning with an initial capacity of 5,000 pcs per day, ATIL today is making 35,000 pcs per day. Annual sales are almost USD 55 million
| BUYER | QUANTITY | AVG. PRICE |
| LEVI STRAUSS AND CO | 5,881,412 | 6.7 |
| ROSS STORES INC | 41,987 | 2.6 |
U.S. APPAREL & TEXTILES (PVT) LTD
US Apparel is a Lahore, Pakistan-based company supplying fashion industry companies that serves global retailers. US Apparel is a vertically integrated provider with the capacity to produce 26 million units of apparel. By 2025, we’ll be able to produce almost 40 million units. We continue to grow our business by achieving results for our customers. At the US Group, we always invest in the best and most modern machinery.
(Description given is in the company’s own words. )
| BUYER | QUANTITY | AVG. PRICE |
| LEVI STRAUSS AND CO. | 3,393,436 | 9.5 |
| EXPRESS USA | 953,294 | 11.6 |
| TARGET GLOBAL SOURCING LIMITED | 310,089 | 9.1 |
SOORTY ENTERPRISES (PRIVATE) LIMITED
Soorty will be at the forefront of the creation of denim fabrics and jeans, with a special emphasis on quality, cost, and delivery of our products. We will do this through research, innovation, and a sharp focus on our customers’ expectations while ensuring a sustainable impact on our Earth and her people.
(Description given is in the company’s own words. )
| BUYER | QUANTITY | AVG. PRICE |
| JC PENNEY PURCHASING LLC | 2,136,164 | 8.3 |
| ROADRUNNER APPAREL INC. | 802,280 | 8.5 |
| H & M HENNES & MAURITZ AB | 99,770 | 8.8 |
ARTISTIC DENIM MILLS LTD
To achieve and retain market leadership in Denim Fabrics/Garments Manufacturing by attaining the highest quality standards. We aim to bring continuous improvement in the denim industry by ethically meeting and exceeding the expectations of our customers. We believe that teamwork is key to ensuring a fair return to stakeholders and fulfilling our social responsibilities.
(Description given is in the company’s own words. )
| BUYER | QUANTITY | AVG. PRICE |
| REGENCY BRANDS LLC | 2,490,868 | 6.9 |
| DL1961 PREMIUM DENIM INC | 205,142 | 9.2 |
| WARP WEFT WORLD INC | 80,389 | 9.9 |
CRESCENT BAHUMAN LIMITED
Crescent Bahuman, Pakistan’s first vertically integrated denim facility was inaugurated in 1995. Since then, CBL – as it’s lovingly known in the industry – has gone from strength to strength by creating an eco-friendly environment that enables its most important resources, our people, to develop and deliver to the satisfaction of our clientele. With over 22 years of experience in handling the blue fabric, we have all come to know and love, CBL’s shade is definitely deep, dark, pure indigo. CBL is proud to be providing clothing for more than 10 million people annually. As always, with such a large stake in global fashion, comes great responsibility. This sense of responsibility is creatively engineered into our products and processes to ensure that our customers are given tangible results that reemphasize our commitment to the planet and our environment.
( Description given is in the company’s own words. )
| BUYER | QUANTITY | AVG. PRICE |
| LEVI STRAUSS AND CO. | 2,444,986 | 9.1 |
| QUETICO LLC | 316,195 | 4.9 |
| BONOBOS | 16,525 | 17.9 |
ANM FASHION
A.N.M. Fashion is an apparel woven & denim manufacturing company, established in 2019. This is a joint venture of M.R Industries & Knitwear Enterprises which are known in the local and foreign markets. A.N.M Fashion understands that going from concept to customer can be a long and complicated process. We are out to change the game by bringing a better experience to your product development. Let us work together to develop and deliver your product with quality and timely delivery.
( Description given is in the company’s own words. )
| BUYER | QUANTITY | AVG. PRICE |
| AMERICAN KNITS & DENIM INC, | 2,067,610 | 4.5 |
| CROSSWIND LLC | 271,048 | 3.6 |
| 5 STAR APPAREL LLC | 147,080 | 3.9 |
COTTON WEB LIMITED
“Established by three childhood friends in 1998, Cotton Web Limited has become the leading supplier to prominent designer brands and global high streets. Headquartered in Lahore, we have been declared the 19th fastest growing company of Pakistan. We have an office in the UK as well, and we have collaboration with “Everest Laundry†– the Italian Washing Experts who work with us in developing and enhancing our washing expertise. Employing the best engineers and operators in our facility has positioned us as a key premium jeans manufacturer at the forefront of manufacturing advancements. We take pride in more than two decades of excellence and responsibility in quality jeans craftsmanship. We intend to expand our garments per month capacity with more focus on sustainability along with using automation to enhance our efficiencies.”
( Description given is in the company’s own words. )
| BUYER | QUANTITY | AVG. PRICE |
| LEVI STRAUSS AND CO. | 2,003,515 | 6.3 |
| G-111 APPAREL GROUP LTD | 80,947 | 9.4 |
| ROADRUNNER APPAREL INC. | 31,620 | 6.9 |
RAJBY TEXTILES PVT LIMITED
A strong heritage of values, morality, ethics, and conduct – Rajby takes pride in its legacy that is based on 40 years of commitment, quality, and customer trust. A strong legacy that has been carried forward from one generation to another has become a source of inspiration for other aspiring businesses. Today, we have become an epitome of achievements and success standing tall amidst competition. Rajby was founded in 1972 by (Late) Sultan Ahmed. He conquered the garment fraternity as a manufacturer of traditional Pakistani clothing. However, over the passage of time, he soon realized that fashion trends and lifestyle patterns are changing globally. Therefore, the company switched gears and made its debut in the denim industry.
( Description given is in the company’s own words. )
| BUYER | QUANTITY | AVG. PRICE |
| BM USA GLOBAL INC. | 1,184,233 | 9.6 |
| H & M HENNES & MAURITZ AB | 103,705 | 7.2 |
| BRIAN BROTHERS / JORDAN CRAIG | 36,209 | 10.0 |
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