Consumption Of Jeans In France For The Period From 2014 To 2017

We have seen in previous reports of jeans consumption in different European countries. We found that there was wide divergence among consumption pattern among men and women in different countries which reflected local culture and preferences. Also the consumption levels varied significantly in different countries . Continuing the analysis, we now focus on France and try to find out more about the jeans consumption there. Are the women ‘stronger’ or are the ‘men’ taking the denim cake. This and other info can be had from our special report below.

Table Of Contents

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1. All Jeans  

The consumption  of denims jeans in France for the year 2014 was over 75 million pcs which brings the per capita consumption to  1.1 jeans per person p.a . This consumption increased by about 2% to 77.32 million pcs with per capita of 1.2 in the year 2015 which again saw a significant increase of 12% to about 86  million pcs in 2016 giving an average per capita consumption of 1.3 . During 2017, the consumption during the first eight months was about 58 million pcs and if the same trends continues the production is likely to be about 87 million pcs at the end of the year 2017 . This figure would be higher than the figures of 2016 . If we look at the growth from 2014 to 2017 , we will find that the consumption grew by about 5% on an average.

2.Men’s Jeans

The consumption of men’s jeans and per capita consumption from the year 2014 to 2016 remained almost the same with less than 1% change  for the three consecutive year with a average growth rate of less than 0.5% . The year 2017 also does not look promising. The projected figures of consumption of about 45 million pcs will be less than the 2016 figures. Thus the consumption of men’s jeans is either stagnant or going down.

3.Women’s Jeans

The consumption  of women’s jeans in France for the year 2014 was about 32 million pcs with per capita consumption of 0.95 jeans per person p.a . This consumption saw an increase of about  4% toreach a level of 33 million pcs. 33.12 million pcs with per capita of 1.0 further in 2016  . Following the trend of last year , the consumption in 2016 also increased by a significant figure of about 21% which is a huge increase. This took the average consumption to over 1.20 jeans per person. This is an amazing growth but may not be maintained in next years as we can see that 2017 projected figures show a consumption of about 43 million pieces. Even though the growth rate is lesser than 2016, still 2017 will still show a growth rate of over 5%.

As we can see from above data and charts, the consumption is only increasing in women segment while the men’s jeans consumption is almost stagnant and even falling at times . The huge growth in women consumption will take the overall consumption to higher levels .

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