gap denim

Gap Inc. shows a strong performance in difficult times with sales up by 1 percent . In times when brick and mortar stores are finding it difficult to sustain and many have closed, there is some vaccum left which is being filled in by…

The high street giant – GAP – is looking at innovative ways to remain in customer focus as it faces daunting challenges in sales. It is now launching an in-store* service that will allow you to customize your denim any way which…

The San Francisco-based company has been struggling to keep pace with the ,so-called ,fast apparel retailers such as UNIQLO and H&M in recent years. The loss of Old Navy boss Stefan Larsson to head luxury fashion brand Ralph Lauren in…

Gap’s 1969: LA and Beyond fall 2011 campaign has cast real people, and will be based primarily online, with national magazines and point-of-sale media as supporting media, says the company. The new campagin will be rolling out on the…

The launch of the Gap 1969 premium denim has been widely covered by the press . Gap is a large retailer listed on the NASDAQ and it has been showing flat or negative results  for quite some time now –and now the world is watching…

Gap Creative Director Patrick Robinson launched their new 1969 Men’s/Women’s Jeans Collection by opening the company's new 1969 Jean Shop on Robertson Boulevard  in West Hollywood, California. Named after the inception year of Gap…