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Tag: pacsun

  • PacSun’s “Better In Baggy” Fall Campaign: Celebrating Denim And Youth Culture

    PacSun debuted its Fall campaign, “Better in Baggy,” to celebrate the start of the Back to School season. The campaign showcased the brand’s newest denim designs as seen through The PacSun Collective’s perspective. Through co-creation, The PacSun Collective fortifies the relationship between the brand and its youth community. The Fall campaign uses models from the…

  • Denim News Snippets – Week 47

    Continuing our weekly news snippets, here are some interesting ones for Week 47 INDITEX APPOINTS MARTA ORTEGA AS CHAIRWOMAN, OSCAR GARCIA AS CEO The Board of Directors of Inditex has confirmed Marta Ortega Pérez’s nomination as chairperson of the Group and a proprietary director, with effect from April 1, 2022. Ricardo Garca Maceiras, who formerly…

  • Denim News Snippets – Week 40

    Continuing our weekly news snippets, here are some interesting ones for Week 40 Levi Strauss earnings hit record highs as new denim trends boost sales Levi Strauss & Co. reported fiscal third-quarter earnings and sales that exceeded analysts’ expectations, as consumer demand increased during the back-to-school season and shoppers stocked up on the latest denim…

  • Pacsun’s New Fall Collection: Curating Season’s Must-Haves

    With the e-retail yielding a high surplus and people using mobile devices to make purchases, it’s no surprise that Gen Z is a driving force of these online shopping trends. More specifically, Gen Z is using social media to influence their online shopping habits. One brand, in particular, has seen massive growth growing their Gen Z community…

  • Denim Is Important In Back To School Fashion

    The end of summer is usually the time for back-to-school shopping. As parents and school districts catch up with the prospects of remote learning or socially distant classrooms, and the potential of yet another lockdown, children’s apparel companies are hopeful that kids will still need new clothes. Several retailers are expecting sales from this back-to-school season…