The UK based retailer END collaborated with OFF WHITE for their “Chemical Wash” collection in September. The home washed pieces with sky blue and washed-out black colors showcased the home bleached personalisation inspired by 2000’s trend.The collaboration unvieled the “Chemical Wash” treatment on the selection of the Milan-based label’s iconic luxury streetwear.
Off White is a fashion label founded by American creative designer Virgil Abloh .Its manufacturing is based in Milan with a core value of the brand to be made from the best available and particular opinion regarding fabric, fit and fabrication.End is a global menswear retailer known for its expertly curated edit of luxury fashion, emerging designers and exclusive sport & streetwear.
The collection include denim jackets, hoodies, pullover sweatshirts, tees, jeans a tote bag, socks with signature Off-White™ print motifs, jacquard knit branding and corss arrow patches.The official END launch program website says its:
“A VISUALLY STIMULATING INTERPRETATION OF VIRGIL ABLOH’S TRADEMARK AESTHETIC, THE INTRICATE WASH PROCESS USED THROUGHOUT THE COLLECTION.”