Tech Denim By The North Face Urban Exploration

The North Face Urban Exploration has recently unveiled its SS’19 collection which is named –  TECH DENIM. Based on the concept of Gender Free fashion, this unisex collection is offering all-day comfort and versatility using the Invista “COOLMAX® technology which is known for its moisture-wicking and breathability features, keeping the wearer dry and cool.”

The design takes you on a nostalgic tour as each article of this collection is inspired by  90s oversized silhouettes,mid-indigo denim-washes, big long-sleeve blouse, and wide-leg denim pants. The collection goes against the norms of double denim usage – using different shades and tenor of blues for top and bottom – and displays subdued blues for both. The large pockets,  bold stitches, and puckering effect reduce to some extent the monotonous single shade but still …….

The collection will be available at European stores, designated retailers and the NORTH FACE Prototype Store (Williamsburg, Brooklyn, NY).




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