Denim trends – like all other trends – are always difficult to quantify. Eg though we know that a particular trend is on – eg Skinny Jeans trend – how can we find how this trend compares to another trend – say Wide Legged Jeans . Fortunately there are some tools provided by Google which can help us find the same. We have now created a page dedicated to denim trends which will have dynamic charts to help find out
What the consumers are looking for in their denims.
Which brands they are searching more ..
Which trends are getting popular in a time frame of as less as last 1 quarter.
How these trends compare with each other relatively – Eg if one trend is having a popularity index of ‘1’ and another is having a popularity index of ‘5’ , we can safely assume that the second trend is almost 5 times as popular as the first trend (though these are always approximations).
So if you are looking for a dynamic and continuous information on denim trends, bookmark and VISIT THIS PAGE
We all know how to use Google search to find various information that we are looking for. Google has now become a way of life and it is increasingly becoming so by adding new services to their portfolio of existing services.
Google Insights provides information on recent searches related to your keyword . This is a great way to see which areas of your topic are becoming more popular with searchers. So Ilets see how it can help us to find ‘Denim Trends’
Look at the chart below . It shows the searches related to ‘Denim’ in last 90 days which have experienced the highest growth. Since this is a dynamically embedded chart, it will keep on updating automatically and show the latest popular searches related to denim. Since these results may include any kind of search related to denim , we need to sort out the ‘Trends’ out of the results. As on the date of writing this post, we can see that ‘Lee National Day’ and ‘National Denim Day’ are popular searches currently. However, if we look further , we will find that ‘ Denim Leggings’ is a very popular search term which clearly shows that it is of increasing interest . We had also already mentioned in a previous post that Denim Leggings IS a cool denim trend.
Another interesting search term coming up in popularity is ‘Double Denim’ . Though double denim is considered anathema by most fashionistas around the world, it seems to be catching up a bit. In the coming weeks, as we observe this chart, we can see the shifting position of various search tersm in relation to one another – so bookmark this page and check again . My feeling is that ‘Denim Legging’ would come up to the top of the list in a few weeks..
Here is another chart for the searches on ‘Denim Leggings’ .This rising graphs shows the increasing searches on ‘Denim Leggings’ indicating consumer interest in this product. It is also interesting to note that the most searches for ‘Denim Leggings’ originate from US and the UK
Denim leggings (Jeggings, as they are often known as )seem to have exploded on the scene for a last couple of months. On the one hand, some trend analysts were predicting a withering away of the skinny jeans trend and now we are looking at an emaciated version of the Skinny Jeans as the next big trend in Denim. At the LA Kingpins show in August , Denim leggings alongwith Vintage styles topped the list of Fall Trends for Premium Denim.
Most fashionable celebrities have been spotted wearing the new fall trend-denim leggings.Denim leggings have been seen on celebrities such as Paris Hilton, Beyonce and Kim Kardashian. There is no doubt that they will be the hot trend for this fall and winter and carry on for next couple of seasons.
The idea of leggings that look like jeans may seem a little strange at first but it’s actually a genius way of getting that skinny jean look without crushing your inner organs.
How are Denim Leggings different from Skinny Jeans?
Well here goes..
Denim leggings hug the body much more tightly than the skinny jeans.
Denim Leggings are made up of materials which have a higher percentage of lycra/spandex in them as compared to skinny jeans.
Many non-denim fabrics with pseudo denim looks can pass off as Denim Leggings whereas Skinny Jeans will Always be denim only.
Denim leggings generally do not have a front zipper .
Denim leggings are supposed to give a much more comfortable feel due to the material used and allow much more body movements as compared to Skinny Jeans.
Denim leggings generally avoid pockets on the top.
The stretch material of Denim Leggings should fit snuggly on top of boots or inside of boots depending on your preference.
Denim leggings are tight around the legs but have a nice comfy stretchtop- so no more muffin tops!.
Not everyone can carry off a Skinny Jeans. This is much more applicable in case of Denim Leggings and some ladies may need to put up tunics and dresses to cover unpleasant bulges highlighted by the leggings.
Wearing Denim Leggings as normal jeans or pants would normally be considered immodest..
Some Celebrities in Denim Leggings
Paris Hilton In Denim Leggings
Isha Fisher in Destroyed Denim Leggings
Annalynne McCord in Rock & Republic Denim Leggings
Whitney Port in Denim Leggings
Beyonce in Top Shop Denim Leggings
Beyonce, Paris Hilton, and Sienna Miller in denim leggings
Gwen Stafani in J Brand Denim Leggings
Kate Bosworth In Denim Leggings
Images from celebritysmackblog.com , x17online,collegefashion.net
Boyfriend Jeans – As expected every brand worth its salt is coming out with Boyfriend Jeans and Shorts.
Skinny Jeans – Still refuses to die out and keeps emerging in new forms like ‘Slouchy Skinny’ which is a cross between Skinny and Boyfriend styles.
Straight Denim is still going strong.
Ripped, Torned , Acid washed and Frayed are the wash effects/finishes that are most suggested. In fact we are probably seeing more of Ripped effects in various brands this year than they were last year.
And for the sophisticated, White Denim (clean/ripped) is recommended for wearing in day or night.
Google trends is a good place to know what people around the world are searching for and one can also compare different terms for search and get a single graph to analyze which search terms are more popular. Though one does not get the absolute number of searches made on a search query, but one can get the relative search data for different queries.
I found it interesting to compare the search terms – ‘Denim’ and ‘Jeans’ for the year 2008. As expected the term ‘Jeans’ is much more popular – almost 8 times more popular ! . Thus the number of searches made worldwide for ‘Jeans’ is eight times more than that of ‘ Denim’. Also the most interesting to note here is that Australia as a country tops the search queries for ‘Jeans’and close behind is ‘ USA’. I did’nt know that Australians were so fond of ‘ Jeans’. However, as a city, ‘New York’ and other American cities stand first in search volumes .
If you click here, you will be able to see some more interesting data on these searches which lists out some of the most popular articles on ‘Denim’, ‘Jeans’ etc in the year 2008
This trend started late last year when some celebrities like Katie Holmes started to put on the jeans of their boyfriend (Tom Cruise). Others like Victoria Beckham were not to be left behind and followed up by wearing the jeans of their own boyfriends/hubbies.
The trend does not necessarily mean that girls should wear the jeans of their boyfriends . But the jeans have some characteristics which set them apart from other jeans like Skinny,Wide legged etc.
1. The jeans are loose and baggy – but not ill fitting.
2.They are ususally distressed but not necessarily so.
3.They are rolled up at the helms so that the feet are visible .
4.Usually worn with fancy high heeled sandals .
5. The jeans are usually worn by young girls.
Here are photographs of some celebrities wearing Boyfriend Jeans:
Denim has always been greedily targeted by manufacturers/producers of fibres other than cotton simply for the reason that it is the highest selling clothing item in the world. There have been experiments to make denim from wool,silk,tencel and other fibres and each of them has had limited amount of success. We now have a new fibre seeking to enter the world of denim – The Alpaca Fiber .
Paca blue denim
The fiber comes from a camelid (whatever it means!) reared at and is used for making knitted and woven items, much as sheep’s wool is. These items include blankets, sweaters, hats, gloves, scarves, a wide variety of textiles and ponchos in South America, and sweaters, socks, coats and bedding in other parts of the world. The fiber comes in more than 52 natural colors.
The American Alpaca Federation has taken up the task of promoting this fibre and launched the denims made from Alpaca fibre at ‘Denim by Premier Vision‘. The denim was made in cooperation with the the denim group GFM Telas Parras The reviews have been encouraging and the federation seems to have evinced interest from a number of buyers including retailers like Gap.
The denim fabric made from Alpaca Fiber has some unique qualities and is very soft and has warmth,strenght and is wrinkle free. While similar to sheep’s wool in that it is a natural fiber, it is warmer, not prickly, and has no lanolin which makes it hypoallergenic and wrinkle free. However, it is somewhat weaker and coarser than most wool fibers making it stand out while dying. Dyeing may thus be an issue with this fibre. But there is no doubt that the hand feel of denim made from this fibre would be superior to that made from wool or tencel.
But like all other natural (animal based ) fibres, the major limitaion comes with the cost .Alpaca fibers fall in the same league as the the fibre tops cost in the range of USD 10-USD 24 per kg and even with a usage of 20% mix, it would add substantial cost to the fabric and garment . It remains to be seen whether the eco friendliness, handfeel and performance of the fabric made from this fiber can outweigh the costs or not.
Is there a way to search for the latest on Denim Trends? Searching Google news might be one option and searching a host of other denim sites may be another option. But I like to look at search for latest in denim from the denim search engine which searches all these sites at one go. Here are some links that I would like to share :
a)Denim trends in last one year : this link gives the search results for the last one year related to denim trends.
Use the drop down option at the top to see results for last month or day etc.
b)What kind of jeans denim forums and denim blogs are talking about lately?
c)What are the latest styles of jeans of existing brands and some new brands which have come up in last one month..
And to know which jeans the Top News Channels/Sites are talking about, just check out here
Cool checking….
Google Trends is a very interesting service from Google which enables us to find what is the trend for search on particular keywords.
I checked the trends for search on two keywords – Denim and Premium Denim.. The results are interesting:
a)The search volume for the keyword ‘Denim’ is almost the same since 2004. However, it peaked in the
year 2005 (when Denim was on a high). b)The country from where the highest search for ‘Denim’ originated was , understandably, USA.
But it was surprising to see Australia coming at number 2 position in ALL TIME Search for ‘Denim’.
Wow, I did’nt realize that Australians were so fond of Denims. 2)Search Trend for ‘Premium Denim’
a)Before the year 2007 , there was hardly any volume of search for ‘Premium Denim’. Though the Premium Denim trend had started in 2004 or before, the general public really got sucked in the trend as late as 2007 only.Hence we can also see a large number of new Premium Denim labels spring up in the last 2 years.. b)Again, its the USA which tops the list for the search.However,the second place is taken by CANADA . No doubt, we can see a lot of Canadian Premium Labels springing up !! .. Austalia is again third indicating its strong affiliation to Denim..
I often need to check out various Denim Mills around the world – just to see what they are doing. It was a painful task to keep track of their web addresses and then individually search their sites and the web. Now I have found a very easy and clean way to checkout all these mills around the world in a few minutes.
Visit this List of Denim Mills Worldwide and you will see the site of Cone Denim of US opened. You can easily browse through the site. Now, you will see NEXT button on the top left . Click on the same and you will see site of another Denim Mill from USA. Also below the TITLE (on the blue frame) there is written the country name – USA. When we click on this, the names of other countries slide down. One can easily select any country name and the DENIM MILL sites of that country will start opening.
What if I want to see which companies are covered from one country ?
Easy… Just click on the TITLE and you will see slide down of names of companies in that country and one can click on any name and open their site..
I could cover Denim Mills from many countries like Turkey, Italy, USA,Spain, India, Pakistan, China,Taiwan,Hongkong, Japan, Bangladesh etc etc.. I think its really cool.. Would be good to have comments of the readers.
Also don’t forget to open the category of DENIM TRENDS (which will come alongwith the country list) to see the latest trends in Denim.
And for those looking for some Buyers of Denim and Buyers of Jeans , click accordingly..
Note: Click on the category name to open other categories. Also,click on TITLE to see other links in that category. Eg if you see ‘USA denim mills ‘ category, click on the same to reach the companies in other countries. OR JUST KEEP ON CLICKING NEXT..
Ever heard of the famous Japanese Denim Brand – Sugarcane. ? The unique thing about these Jeans is that they are made from Sugarcane fibre mixed with cotton threads. These threads are dyed in natural dyes(mostly) and then Selvedge denims is woven over 40+ year old Shuttle looms – resulting in a very unique texture due to all these processes.. These can be called truely Vintage denims and are rightly termed as Dungarees and not Jeans. .