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Category: Denim Brands – Int’l

Acne Studios’ American Style SS19 Collection

Acne StudioÂ is well known for men’s and women’s ready to wear fashion,accessories and of course denimÂ . Their new jeans collection under the name Acne Studios BlÃ¥ Konst (meaning “Blue Art” in Swedish) has recently been launched at all of their retail locations and on Acnestudios.com. The Spring / Summer 2019 collection by Acne Studios featured the 90â€™s American style workwear collection regenerating jeanswear from 1996 and 1997. This classic collection includes various variety of denim viz. patched denim, blue indigo, pink denim jacket , used black jacket, ivory white jacket , multiple shades of blue with two tone denim etc. The collection showcased jackets, dresses, hip length jackets, long sleeved shirts and much more. The contrasting stitched buttonholes on the jacket ,with exposed threads jackets , indigo denim patchwork culottes with wide legs denims exhibit perfectly in the saturated denim collection. Some of the lovelier pieces like the one in pink with indigo stains stand out ! . So do the mix panels and two tone tops and baggy trousers.

Check out the denim collection below and shop your favorite pieces here.

Image Credit:https://www.acnestudios.com

March 18, 2019
Tommy Hilfiger X Zendaya SS 2019 Collection Is Here

Hilfigerâ€™s latest Spring 2019 collection revealed the attractive collection that can you can shop right away at Nordstrom. Tommy Hilfiger and the actress/singer Zendaya teamed up to present the latest ready-to-wear spring collection in the Paris Fashion Week. The collection called TOMMYNOW is inspired by the 1970sÂ American Pop Culture which is available inÂ more than 70 countries in the world. The collection was showcasedÂ at ThÃ©Ã¢tre des Champs-Ã‰lysÃ©es with super models like Grace Jones,Pat Cleveland, Beverly Johnson ,Beverly Peele, Veronica Webb etc who graced the runway with these cultured designs.

The event witnessed the combination of vibrant colors, bell bottoms, dresses and lots of DENIM. Denim was presented in blazErs, suits, dresses, skirts and much more. White denims and minimalistic looks with subtle or no washes and indigo palette mixes wereÂ the dominant theme of the denim collection. With changing marketing tactics ,Â the collection could be shopped right away. Zendayaâ€™s capsule is exclusively available at the Nordstorm. We have taken out the denim collection from the Hilfiger collection – shop the entire collection here.

Tommy x Zendaya Farra High Waist Bootcut Jeans (Papyrus)

Tommy x Zendaya Cindy High Waist Skinny Jeans

Tommy x Zendaya Stripe Denim Blazer

Tommy x Zendaya Stripe Denim Pants

Tommy x Zendaya Farra High Waist Bootcut Jeans

Tommy x Zendaya Belted Denim Skirt

Tommy x Zendaya Belted Denim Dress

March 15, 2019
Gap Losing Sheen | Announces Split and Closure Of 230 Stores
After VFC, Gap has also announced the split of the business under their restructuring programme on Feb 28. Gap said that it would be divided into two separate entities in which one of the companies will have Old Navy and other is unnamed as yet .Temporarily namedÂ New Co , the new division will contain Gap, Banana Republic and other brands including Athleta and Hill City. The company has also announced the closure of 230 stores by the end of 2020 which enables them to save between $250 million and $300 million before taxes over the next two years, according to a securities filing.

There are two prime objectives behind this split:
1. To focus more on Old Navy which has grown to USD 8 billion in annual sales since 1994.
2. To consolidate other older brands like Gao and Banana Republic under one roof- New Co, which will have approx. USD 9 billion of combined annual sales.
â€œFollowing a comprehensive review by the Gap Inc. board of directors, itâ€™s clear that Old Navyâ€™s business model and customers have increasingly diverged from our specialty brands over time, and each company now requires a different strategy to thrive moving forward,â€ said Robert Fisher, the board chairman for Gap Inc. â€œRecognizing that, we determined that pursuing a separation is the most compelling path forward for our brandsâ€”creating two separate companies with distinct financial profiles, tailored operating priorities and unique capital allocation strategies, both well positioned to achieve their strategic goals and create significant value for our customers, employees and shareholders.â€

Art Peck, the president and chief executive of Gap Inc., said this will help all the brands move forward. â€œWe have made significant progress executing on our balanced growth strategy and investing in the capabilities to position our brands for growth: expanding the omni-channel customer experience, building our digital capabilities and improving operational efficiencies across the company. Todayâ€™s spin-off announcement enables us to embed those capabilities within two stand-alone companies, each with a sharpened strategic focus and tailored operating structure.â€

Peck will continue as president and chief executive officer of NewCo, while Sonia Syngal, current president and chief executive of Old Navy, will lead the new stand-alone enterprise. She has led Old Navy since 2016. The transactions to divide Gap Inc. into two separate companies should be completed by 2020 and are subject to final approval by Gap Inc.â€™s board of directors. NewCo will be based in Gap Inc.â€™s current headquarters, and Old Navy will remain at its current headquarters, both located in San Francisco.

The announcement and the fourth quarter results came on the same day. In the 4th quarter ending Feb. 2, 2019, Gap Inc. had registered a net income of USD 276 million and revenue stood at USD 4.6 billion. For the same period last year, net income was USD 205 million and the revenue was USD 4.78 billion. In the current fiscal year, total net revenue was USD 16.6 billion on which the company earned a net income of USD 1 billion compared to net income of USD 848 million on net revenue of USD 15.85 billion.

The separation is sad however this will surely enable the leaders of both the companies to bring equitable focus on their own divisions. Old Navy has been doing very well whereas Gap has been struggling for the past few years and hence such split was warranted to save both the brands from any adverse repercussions. Sales figure of Old Navy witnessed a yearly growth of 3% in 2018. Meanwhile, the Gap seemed struggling and its sales fell 5% last year. The Banana Republic has been closing stores, which has helped the company improve sales.

The Gap, which was founded in 1969, happened to be the coolest brand and was very popular among each section of generation say its young or old. Retailers such as Levi’s, Target and fast-fashion sellers H&M and Zara took away Gap’s denim shoppers with reasonable/cheap & competitive prices. In November, Peck described Gap’s store count as unprofitable. As of the end of last quarter, there were 1,242 Gap stores worldwide. 758 of them were in North America.

The middle priced segment for jeans and sportswear has been in threat for many seasons now due to fast fashion retailing by likes of H&M, Inditex and others. Very few brands like Levis are able to save themselves from the onslaught and survive. Sadly GAP is losing !
March 6, 2019
Tech Denim By The North Face Urban Exploration

The North Face Urban Exploration has recently unveiled its SS’19 collection which is named -Â TECH DENIM. Based on the concept of Gender Free fashion, this unisex collection is offering all-day comfort and versatility using the Invista â€œCOOLMAXÂ® technology which is known for its moisture-wicking and breathability features, keeping the wearer dry and cool.â€

The design takes you on a nostalgic tour as each article of this collection is inspired byÂ 90s oversized silhouettes,mid-indigo denim-washes, bigÂ long-sleeve blouse,Â andÂ wide-leg denim pants. The collection goes against the norms of double denim usage – using different shades and tenor of blues for top and bottom – and displays subdued blues for both. The large pockets,Â bold stitches, and puckering effect reduce to some extent the monotonous single shade but still …….

The collection will be available at European stores, designated retailers and the NORTH FACE Prototype Store (Williamsburg, Brooklyn, NY).

March 4, 2019
American Eagle Clothing Rentals – A New Trend ?

image courtesy : businessinsider.com

American Eagle with 933 American Eagle Outfitters stores, 109 Aerie stand-alone stores, and 4 Tailgate stand-alone store Outfitters, Inc., is the famous American lifestyle clothing and accessories retailer that targets male and female university students, although older adults and teenagers wear the brand, The company has now launched a path breaking rental subscription service for clothing recently. Taking cues from the evergrowing sustainable discussions, the company has startedÂ STYLE DROP Plan which offers used clothing with unlimited exchanges and free shipping for a fee of $49.95 a month. AEO Inc. has around 1,000 stores in the United States, Canada, Mexico, China and Hong Kong and ships to 81 countries worldwide.

The younger crowd today seeks newness in every attire.This enabled the fashion world to come up with latest designs and trends nearly every week and making fast fashion a success. However, fast fashion has had its very adverse effects on the environment . As a result companies are coming up with new options to cater to young consumer demands while trying to balance environmental concerns. This new initiative is one of such efforts.

In more and more categories, consumers are choosing to rent rather than own goods outright. Eg Spotify has supplanted CD sales and downloads, Netflix replaced video stores and ZipCar standing in for car ownership among many young urbanites,â€ a group of writers wrote in the publicationâ€™s State of Fashion report for 2019.

How Does It Work?

A pre- paid envelope will be created for your account when you subscribe for the STYLE DROP on American Eagle â€˜s website.You can explore all the styles and trends and get the favourite ones in your closet. Wear them as much you want and when you are done, you can send them back using the pre-paid wallet.Repeat the process with monthly subscription of $49.95 and save on the retail price.You can rent three items at a time and exchange them an unlimited no of times! If you want to keep the item, you will be able to purchase it at 25% discount. This does not end here , along with this , you get free drycleaning and the zero shipping cost each side.

1.RENTÂ Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â 2.RETURNÂ Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â 3.REPEAT

Have a look at the trendy denim designs in the STYLE DROP.

image courtesy : aestyledrop.com

The STYLE DROP by American Eagle is on the boom with â€œNo contracts. No commitments. Cancel anytime.â€ policy.”Just got my first box today! In luv with this game changer!â€ one subscriber wrote on American Eagle’sÂ facebook page.

The initiative seems quite interesting and looks like a grand success right in the beginning. However, the real test will come over time as it will be clear what is the real cost for American Eagle in maintaining this service . How long do the garments last and how much profit they are able to make from each customer.

Another big question that will soon need to be addressed is – what will happen if this initiative is taken up by many other big retailers and the consumers start loving it ! Will it mean that the retailers will start buying less ? Will it mean lesser orders for the entire supply chain ?

We need to wait and see !

February 23, 2019
Fashion Is For Older Men Also – Junya Watanabe Proves With His Fall 2019 Collection

Fashion doesnâ€™t have any age and it has never been entangled under any predetermined or pre-defined rules.Â Breaking the stereotypes as always, Junya Watanabe,the famous Japanese Designer, recently launched his new Fall 2019 Menswear collection with a very subtle message through tag line – Silver Swagger. The launch of collection got to see many senior models aged more than 50 years with loads of swag, ethos and panache walk down the ramp. Junya proves with this collection that men in their later years not have to chose between simplicity or oddity when trying to go on the denim fashion road. Most of the collection is elegant even with patches , designed turnups while some of them are bit experimental . It must have been a treat to watch the models go on the ramp with this collection. Do watch a small video shared my Mr. Tim Blanks on Instagram :

https://www.instagram.com/p/BsxemRJBwFt/

The collection features mostly denim pants and few denim jackets in different fits including slim, wide leg and comfort fit. Denim-Non Denim Patchwork with classic designs on Denim Pants relive 90â€™s nostalgia while denim trousers with colored bottom edges could be a good pick for contemporary street style lovers . Take a closer look through the gallery below.

US Denim is a vertically integrated denim company from Pakistan with an annual capacity to produce 24 million meters and which is expected to reach at 40 million meters by the end of 2019. Meet US Denim Mill at the 4th edition of Denimsandjeans Vietnam which is scheduled for June 12-13 at Ho Chi Minh City. For the invitation, please visit www.vmshow.denimsandjeans.com .

January 23, 2019
Bob Marley Themed SS19 Collection By Kapital, Japan

Garments that are unrivalled are in a few and limited versions. Various brands can achieve their unique designs, can go for out of the box collections, can present new innovations and different prints but in reality most clothing stick to a draft thatâ€™s been followed many, many times before. Breaking the matrix, KAPITAL has truly achieved the originality of unconventional clothing and acessories. Based in Japanese denim-hotbed of Okayama Prefecture, the brand manufactures some of the praiseworthy collection which fuses traditional construction and dyeing techniques with a blaze of avant-garde design.

Kapital began as a company in the 1980s. Toshikiyo Hirata, founder,Â discovered his love for American denim while teaching Karate in the United States. Headquartered in Kojima, Okayama Prefecture, and led by Kiro and Toshiyoko Hirata, Kapital is now one of the most respected labels in the Japanese market , with around fifteen bricks-and-mortar stores across Japan and a collection of selected overseas retailers.

Indigo denim is a fundamental element of Kapitalâ€™s collections. Kapital follows a complete different path where its product seem like an irony on the style that the garment is actually based on â€“ asymmetrical designs, with pockets often on strange places and buttons making an irregular appearances. However, these strange silhouettes of Kapitalâ€™s clothing makes the product desirable. The SS19 collection by Kapital celebrates the Jamaican Culture and Bob Marley.It introduces the streetwear imprint of Japanese collection centering around Bob Marley. The Jamaican national color yellow , green and red is translated by the color-blocking design on the apparel. Accompanying by the patchwork, the theme can be visible by the prints that recall the Bob Marley album â€œTalkinâ€™ Bluesâ€™â€.Some highlights include boro-stitching, washed finishes, and distressed cuts.

Letâ€™s check out the cool Bob Marley collection by KAPITAL:

Picture Courtesy : www.kapital.jp

December 13, 2018
Maternity Denim By 7 For All Mankind

7 For All MankindÂ has recently launched a very special collection for Pregnant Women. This maternity denim collection is available in several colors including black, blue and white . However the availability of fits are limited due to the special customization for pregnant ladies. With a zipper closure and elastic side panels, you get more style & sophistication than you would with a belly band. Plus, they used soft, light, and of course stretch denims to make them comfortable at any stage of pregnancy. Not that 7 For All Mankind is the first to come out with a collection for pregnant women, the brand has tried to give a premium touch to the collection targeting the high end segment with prices at $189 and above.

Maternity b(air) Denim Ankle Skinny in Black

Maternity Josefina in Bright Light Broken Twill

Maternity b(air) Denim High Waist Skinny in Blue Black River Thames

December 12, 2018
Kontoor Brands Inc Is The New Jeans Spinoff Company Of VF

VF CorporationÂ – the well known American worldwide apparel and footwear company founded in 1899 and headquartered in Greensboro, North Carolina – has more than 30 brands in four categories: Outdoor, Active, Work and Jeans . It has diverseÂ diverse portfolio including Vans, The North Face, Timberland, Wrangler and Lee. VF is committed to delivering innovative products to consumers and creating long-term value for its customers and shareholders.
VF corporation had announced a couple of months backÂ that they are forming a separate company for its jeanswear brand . Now the name is out and its been branded as KONTOOR BRANDS INC.

Scott Baxter, VF Americas West group president, will become CEO of Kontoor Brands.

Scott Baxter, CEO of upcomingÂ Kontoor Brands, said

â€œIn choosing a name for the new company, it was important for us to select something that serves as an umbrella for our iconic Jeanswear brands and provides us with the opportunity to advance our portfolio in the future,â€ adding the statement . The selected name was inspired by the idea of a perfect fit, which speaks to the rich legacy and storied history of our brands. This name establishes a strong foundation for our future growth as a global leader in the denim and apparel categories, and Iâ€™m excited about the opportunities that lie ahead for Kontoor Brands as an independent, publicly traded company.â€

This is an exciting next step in our work to establish our Jeanswear organization as an independent, publicly traded company. Kontoor Brands â€“ a creative variation of the word â€˜contourâ€™ â€“ is a compelling company name that will preserve each brandâ€™s unique identity while also providing the opportunity to evolve the company in the years ahead,â€ said the VFâ€™s president and CEO, Steve Rendle.

In the past year, the company bought Dickies parent Williamson-Dickie Mfg. Co. as well as Icebreaker and Altra. VF revealed that the brand is launched to expand the growth in new and different categories. The luxury fashion houses are taking up these vague names latelyÂ like Capri Holdings Ltd. which was known as Michael Kors and Tapestry Inc. formerlyÂ Coach which are much less identifiable but yet innovative in their own ways. Kontoor includes Wrangler, Lee, Rock & Republic brands and VF Outlet business. VF will relocate its headquarters from Greensboro to Denver, Colorado in 2019. However, Kontoor brands will remain in Greensboro. The separation is expected to be completed in mid, 2019 , subject to the approval of VFâ€™s Board of directors customary regulatory approvals, and tax and legal consideration. The new company is expected to touch heights in the jeanswear business with more than 20000 employees – assuming that VF wants to remain in the jeans business !

Wrangler Jeans

LEE Jeans

December 8, 2018
The More You Hate, The Less You Care – Diesel !

Trolling and Online bullying have become a day to day affair and these have started causing serious mental harrasment which remains invisible to the larger section of the society. Most of the public figures have been facing this for last few years and this is becoming a very serious issue . Diesel,Â reputed for sending strong messages through their campaigns and collectionsÂ , has recently launched three denim jackets to express its solidarity with the victims of online hate and trolls . Every piece comes up with a message to the people who indulge in such activities.Â The tag line

” The more hate you wear, the less you care. “

HC-NHILL

This vintage-wash denim jacket features subtle destroyed detailing. At the front there is a detachable framis tape application, printed with “NOT COOL ANYMORE” comment. The back has the same comment and a jacquard logo label.

HC-DE-VISEMAC

This trucker jacket is crafted from authentic vintage denim in a stonewashed, medium blue hue. It’s embellished with printed “IS DEAD” comment on front and detachable framis tape with “NOT COOL ANYMORE” comment.

nkln

HC-DE-VELVET

This oversized denim jacket is designed to look like two shirts layered one over the other. The vintage-wash blue denim is finished with destroyed effects, raw-cut edges, high cuffs and frayed ruching at the back. It features a back detachable denim panel printed with “THE BAD GUY” comment and a detachable front tape with the same comment.

November 9, 2018
Hyperflex+ Jeans Halloween Edition By Replay Jeans

Premium Italian denim brand â€“ REPLAY JEANS has recently launched its new collection named â€“ HYPERFLEX+ jeans. According to the brand, Hyperflex + provides 100% elasticity in the weft as well as a high percentage of elasticity in the warp, giving it a three-dimensional flexibility in the threads running the length of the fabric: a 3D elasticity for a perfect fit in every direction, which will stand the test of time thanks to the “recovery power” feature.

Hyperflex + washes range from ultra black with a resin coating to a sanded black with distressed areas and localized abrasions to create a used effect, also available in a blue-black version that brings out shades of indigo. Models in grey tones range from a random cloudy wash to a mid-grey, in both clean and used versions. All garments have undergone the same 3D drying process that gives a worn look to the apparel. While Hyperflex, the brandâ€™s well-known bestseller, is provided with a 100% elasticity in the weft, Hyperflex+ new elasticity offers an innovative three-dimensional flexibility. The recovery power feature due to the fabric composition ensures a perfect multidirectional fit which lasts over time.

The brand has featured Neymar Jr. and Emily Ratajkowski in their campaign and launched a special Halloween edition of Hyperflex+ on Oct 31. Zombies have been projected as wearing STIFF JEANS with whom both Neymar Jr. and Emily seemed to be fighting to flaunt their Hyper stretch jeans. Check out the video and the collection below :

https://www.youtube.com/watch?v=o4srZxbe4b4

SLIM FIT HYPERFLEX+ ANBASS JEANS

Men’s slim fit Hyperflex+â„¢ jeans 12oz, with blue-black tone wash, with handmade abrasions and whiskers, light contrasts and used areas, final 3D mannequin dry. Regular waist with slightly tapered leg, zip fly, coin pocket with iconic gull stitching.

HYPERFLEX+ DYAGO SLIM FIT JEANS

Men’s slim fit Hyperflex+â„¢ jeans 12oz, with ultra black tone wash, resin washed and 3D whiskers created on a mannequin, final tumbler for a shiny effect. Regular waist with low crotch and slightly tapered leg with ribbed cuffs, zip fly and drawstring at the waist, ergonomical cuts on the knee and squared patch pockets

SLIM FIT CHINO CHELM HYPERFLEX+ JEANS

Men’s Hyperflex+â„¢ slim fit jeans 12oz, with ultra black resin wash and 3D whiskers handmade on a mannequin.

HYPERFLEX+ LUZ SKINNY FIT JEANS

Women’s skinny fit jeans with push-up effect in Hyperflex+â„¢ 12oz cottonblend, with black tone wash with marble finish, with handmade 3D whiskers, used areas, and abrasion, final dry on a 3D mannequin. Metallic R-shaped stud on the right back pocket, logo tag on the waistband and zip fly.

HYPERFLEX+ JAIDE REGULAR FIT JEANS

Women’s chino Hyperflex+â„¢ regular fit jeans, 12oz, with ultra blackresin wash with handmade 3D whiskersÂ with pleated front, slightly tapered leg and ribbed cuffs, zip fly, side pockets and back welt pockets.

Pic Courtesy : Replay Jeans

November 3, 2018
Chanel and Miu Miu : SS 19 Ready – To – Wear

Chanel Beach Show

Karl Lagerfeldâ€™s SS 19 Ready To Wear collection showcased the outfits with waves and fresh ambiance around the beach. Chanelâ€™s global collection was not only amazing but that too with a mini vacation break for the audience. There were over sized straw hats, vacation-ready swimsuits, and Chanel logos in the form of belts, bathing suits, and cardigans with chained bags , bamboo hats and the accessories to go with the beach view, the collection also included certain wide bottom jeans and wavy patterned denims. The models carried their shoes alongside the beach with aÂ je ne sais quoiÂ – the effortless way of French girls to look chic !. The Runway was turned into a beach with the sea and Lifegaurds on duty.Â Indigo colored emboridered see through jacket added to the glamour quotient.

Miu Miu â€“ Wonky Couture

Miu Miu is an Italian high fashion women’s clothing and accessory brand and a fully owned subsidiary of Prada. It is headed by Miuccia Prada and headquartered in Milan, Italy. The Wonky couture collection by Miuccia Pradaâ€™s Miu Miu showcased a sweet spot via its SS 19 Collection.There were a lot of midi length dirty denim skirts and dresses. The denim dresses with curvy body designs and long deep necks with collared dresses inspired a wide range of denim designs. An unexpected straight-up well cut, non-ironical gray blazers and skirt suits in matching leather were the part of the attire collection. The street way hoodies style had made its way out and a welcoming mad-style is finding its way back in. Miuccia Prada gets inspired byÂ ’50s and ’60s subtle punkÂ and perfect lengths for theÂ Miu Miu girl. Muccia considers the fall of each garment and selecting the fabrics which move with the seam. The detailed seams are the basic strength of this collection.

Image credits : vogue.com

October 9, 2018