DENIMSANDJEANS

Denimandjeans | Global Trends, News and Reports | Worldwide

Category: Brands

  • It may seem improbable that the most authentic vintage versions of the most famous American Apparel brand – Levi’s – have to be bought in a some ‘Hinoya Plus Mart’ in Japan… But it is true as New Times Reports . The vintage Levi’s with the most authentic accessories including Scovill Zippers , can be…

  • ‘Business Casuals’ approach in many offices in India is pushing the demand for premium jeanswear in India. Many companies are relaxing the norms of wearing Jeanswear into office (even in weekdays) provided they are ‘Clean’ While media houses and BPOs have traditionally been open to casual wear at work, an increasing number of IT and…

  • Topman, one of UK’s leading men’s fashion retailers, is offering a range of skinny jeans and slim-fit jeans for men online in the 2007 summer collection. Skinny jeans, are also known as drainpipes, slimjims or cigarette pants, have historical roots that stretch back to the 1950s and 1960s. Today, skinny jeans have been resurrected by…

  • VF Corp., through its JV VF-Arvind Brands,wants to be a major player in the value jeans segment in India through its value brands like Hero and Riders . To this end, it is aiming to tie up with the various important retailers in India including Wal-Mart . VF had been more focused on the premium…

  • Feelings and Moods of 1968 seems to be the theme on which the S/S’07 Jeans collection of Lee Cooper is based. Lee Cooper’s has drawn inspiration from its own archive of ’68 apart from the fashions,culture and music of that time. The fabrics used are mainly ‘Authentic Ring, Shrink to fit denims, Chinos etc and…

  • Evisu – the premium Japanese denim brand , is to open its first store in North America later this summer. Evisu is quite popular and has sort of cult status in US and it was logical that they encash this status. The store will be given a Japanese touch with films from Japan being filmed…

  • A TRULY DESTROYED ‘TRUE RELIGION’ JEANS worn by Kate Beckinsale.

  • LA Rock ‘n’ Roll Frankie B Jeans – is liked by many celebrities like Sienna Miller, Cameron Diaz etc who can carry the extra low rise styles with ease.

  • Victoria Beckham has designed a range for the Rock and Republic Jeans. She can be often seen in them.

  • The Raymond group of India has entered into a JV with the Grotto S.p.A Group of Italy, to launch their GAS brand of Jeans in India. GAS is already a well established brand of Jeans with prescence in over 50 countries . It makes sense for the GAS to enter into JV with Raymonds since…

  • I really wonder what is so special in the J Brand Jeans…Can know only when I lay my hands on a pair someday….. So many celebrities have been wearing these jeans that it has acquired a cult status Angelina Jolie is the latest one among the many who like these jeans… Source:Denimology

  • Its good to know that more and more industries/companies are realising the power of the ‘New Media’ for marketing their products. Whereas, in countries like US , e-commerce is almost considered a must by most of the retailers, in India, where the power of the net has yet to be tapped, its potential is being…