Diesel brings out the preview for their SS’14 Women’s collection. The focus is on Jogg jeans – the super comfortable knitted denims (Jogg Jeans) , multi layering to get mutated colors besides the essential denims for everyday and DNA Indigo, the iconic denim washes from Diesel. The collection show the dark and multi colored character of denim apart from some prints, colored backs etc.
JERSEY+DENIM=JOGGJEANS. These are the hybrid denims. A unique fusion of design and new fabric that mashes the durability of denim with the comfort of sweatpants. Cutting edge, these are crafted with a unique fabric that weaves together the style of denim with the versatility of jersey whose offspring is an activewear denim.
These are the seasonal showcase of Diesel’s most avant garde innovations in denim treatment. They developed multi-layering technologies to colour and decolour the fabric, creating colours never seen in denim. Diesel claims
“Our top secret recipes create a constantly evolving third dimension, enhancing the garment and giving birth to unseen mutations of colour”.
Everything you would expect to find in a diesel denim collection. The washes you expect, no, demand to find in any denim collection worth its salt.
“Truly a denim for every occasion. From clean to treated. From dark to light. A denim for everyday . For everyhow. But not everybody”.
Diesel describes their DNA Indigo collection :
“The seasonal showcase of our most iconic blue denim washes; the true origin. Adopting our most refined and new techniques to achieve a true, but never seen before vintage look.this season we have new washes, new fabrics and new details. Each denim goes through many stages of handcrafting in order to guarantee a vintage look on the most comfortable of fabric”.