DENIMSANDJEANS

Denimandjeans | Global Trends, News and Reports | Worldwide

Founded by Sandeep Agarwal – who has been associated with denim since 1993- the website brings out the best in denim world – trends, analysis, reports on almost a daily basis for the service of the denim industry worldwide. The reports provided by Denimsandjeans.com over the last few years have been found quite useful by the industry players – designers, sourcing guys, mills, buyers etc.

  • Levi’s ties up with the world’s most expensive artist to create new collection

    Damien Hirst is suppposed to the most expensive artist in the world because of the astounding prices at which his creations sell – whether it is Diamond covered skull, or Sharks in Formaldehyde(!) etc. Damien Hirst is lending his talents to Levi’s and helping them develop the collection of Spring 2008 Warhol Factory X Levi’s…

  • Old Navy – Fall 2007 Denim Collection – Latest trends in Denim

    Old Navy debuts its Fall 2007 line in stores featuring various striking trends. Color Denim: As I previously mentioned , Color Denim trend is likely to be picked up by various brands. Old Navy is offering its skinny denims in crimson red, yellow, gunmetal grey, cobalt blue, and pastel purple(USD 29.50) . A complete antithesis…

  • Xfit Lycra and Black lycra for denims

    Two new innovations from LYCRA are expected to give a great fillip to the usage of lycra in Denims and add value to the denim garments. Xfit Lycra: Xfit lycra is a latest patented technology which allows 360 degree movement in the fabric besides fabric stability and shape retention.All this allows a user to move…

  • Marketing campaigns by Indian Denim Brands

    The premium denim brands in India are launching niche campaigns to push their them deeper into Indian psyche. WHY? : Obvious answer is more sales. But the need for various campaigns has also been accentuated by the fact that various International Brands like Ralph & Lauren, Diesel and GAS have become more aggresive in India…

  • Toyoda Shuttle looms for great denim manufacturing

    There is a growing interest in the shuttle looms in the denim industry to produce the authentic denim. The Japanese and the Italians are the ones using these looms the most. Lets take a look at how does a typical denim shuttle loom from TOYODA and its shuttle looks like:

  • Victoria Beckham launches her own dvb line of denims

    Victoria Beckham launched her debut denim collection this week in New York to a multitude of photographers, television cameras and journalists. Beckham has boosted her profile by unveiling her dVb collection of denim jeans, skirts and shorts at Saks department store on Fifth Avenue. Wearing her own white jeans, silver heels, and a sparkly, silver…

  • US Jeanswear Industry facts

    Here are some quick facts of the US denim industry : 2006 US Jeans sales : USD 15.8 billion % of total apparel sales : 12.7% (thats a lot isn’t it?) Premium denim as % of total Jeans sales : 4.3% in 2006 Growth of Premium denim sales in 2006 : 23% ! Average price…

  • Can Stretch Denim Become A Trend For Men In India

    We have seen various kinds of denims being worn by Men/Boys in India. These started from 14.5oz heavy denims initially to Multi-Counts and Slub denims in the 12-13oz range currently. The Denim fabrics have undergone a great metamorphosis in terms of their structures ,looks, feels and washes.. Though all these changes have been readily accepted…

  • The Japanese Denim Industry

    The Japanese denim industry is revered the world over for its innovativeness and its capability to set trends in the Denim Industry. It would be nice to have a look at some facts and figures relating to the Japanese Denim Industry. Denim Exports : 2006 about 56 million sq mtrs. 2007(till march) about 15 million…

  • 1945 Levi’s from Japan?

    It may seem improbable that the most authentic vintage versions of the most famous American Apparel brand – Levi’s – have to be bought in a some ‘Hinoya Plus Mart’ in Japan… But it is true as New Times Reports . The vintage Levi’s with the most authentic accessories including Scovill Zippers , can be…

  • Premium Jeanswear launches in India

    ‘Business Casuals’ approach in many offices in India is pushing the demand for premium jeanswear in India. Many companies are relaxing the norms of wearing Jeanswear into office (even in weekdays) provided they are ‘Clean’ While media houses and BPOs have traditionally been open to casual wear at work, an increasing number of IT and…

  • Tavex acquires denim manufacturin facilities in Mexico

    The Tavex Group of Spain(Madrid) – the famous denim company of Europe – which already owns manufacturing facilities in the city of Puebla in México, is working to expand its capacity through the acquisition of the denim manufacturing facilities of the company ACOTEX in Puebla and Tlaxcala . This will take the capacity of Tavex…