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Denimandjeans | Global Trends, News and Reports | Worldwide
Founded by Sandeep Agarwal – who has been associated with denim since 1993- the website brings out the best in denim world – trends, analysis, reports on almost a daily basis for the service of the denim industry worldwide. The reports provided by Denimsandjeans.com over the last few years have been found quite useful by the industry players – designers, sourcing guys, mills, buyers etc.
Tag: Levi’s Jeans
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Levi’s , the pioneer of blue jeans , recently re-launched one of its most iconic 505 Jean. The decision to re-launch 505 Jean after four decades is an approval of the fact by this legendry denim brand that the customers are increasingly seeking out vintage styles and look for more of 60s-70s styles in their…
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Celebrating 100 years of partnership with Cone Mills Denim in North Carolina, the Levi’s brand presents a short documentary film, The 501® Jean: Stories of an Original. The film explores the lasting impact the Original 501® jean has had on cultural history.The story began in 1873 with the original button fly jeans and after more…
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Levi Strauss Co. designed the first pair of ladies’ jeans nearly 80 year ago. Shorn of any kind of feminine cuts or looks, the jeans was a pure workwear. Fashion evolution has enabled the women’s jeans into much more than workwear clothing product. While many premium denim brands like 7 For All Mankind , J…
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On Wednesday, February 15, 2012, , The Levi’s® brand launched its first ever global collection during New York Fashion Week at SoHo’s landmark Mercer 82 event space. During the event – a hybrid between custom-made vignettes featuring pinnacle products from the line and a runway show – the Levi’s® brand showcased the key looks from…
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Update: As pointed out by Adriana of Deniminstitute in comments , the oldest pair of jeans is actually from the 1880s and Levi’s bought it at USD 46,532/– . Thanks Adriana Just came across this interesting video on youtube regarding the oldest jeans available – a jeans belonging to the year 1890. Levi’s wanted to…
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Its difficult to believe that first women’s jeans were introduced 61 years after the men had been wearing them ! . Levi’s had introduced the first men’ jeans – mainly meant for working men- in 1873 . In the Fall of 1934 , it decided to introduce the Lady’s Levi’s Jeans and forever changed the…
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Levi’s India has recently launched a pilot promotion programme under which they are selling their Jeans in Bangalore on credit. The $30 +(Rs 1500+) jeans are being sold on a credit of 3 months. And the customer is not charged anything extra for the same. The process goes thus : Customer buys the…