Update: 10th Aug 2009 :- Do also check our new article on Gap 1969 Premium Denim Launch. Gap has...
We all know about the importance of fit in the buying decision of a premium denim. It is estimated in...
The trendy posh spice Victoria Beckham, has sued the denim brand Rock & Republic for USD 100 million. Victoria was...
Google Trends is a very interesting service from Google which enables us to find what is the trend for search...
The year 2008 has been bad for most of the industries and early 2009 has not been good either.Apparel industry...
Candiani (TRC) is one of the most famous denim mills in the history of denim. Based in north Italy ,...
Levi’s is trying hard to make its presence felt in the Premium Denim segment. The latest effort in this direction...
Gap Creative Director Patrick Robinson launched their new 1969 Men’s/Women’s Jeans Collection by opening the company’s new 1969 Jean Shop...
Today I am featuring an inteview with Jason Trotzuk – the designer of a premium brand from Canada – FIDELITY...
Denim is increasingly being used by non apparel manufacturers to bring out capsule collections and appeal to consumer eyeballs increasingly...