14.5oz was supposed to be normal jeans and one used to consider 15.5oz as heavy jeans. Then we heard about 18oz jeans and 21oz jeans was considered a shock …! So , how do we react to a 25oz denim jeans from Iron Heart ?? Iron Heart – denim brand from Japan – excels at making jeans which justify its name – Iron Heart . Created by bikers from Japan in search of a tough jeans to support their passion – biking , the jeans is actually now bought internationally by over 90% ...Read More

Tags: Japanese denim

   Environmental sustainability in apparel production is an important aspect and is expected to get more and more important in the coming times. There are various aspects to environmental impact in apparel production particularly in the production of denim jeans . Though all the stages of denim production from cotton growing to finishing jeans affect environment , the washing of jeans is an area which does directly affect the environment due to its impact on water resources , ...Read More

Tags: Denim Washing

  Orta Anadolu – the famous denim mill from Turkey has come up with a unique denim fabric finishing process which changes the structure of the fabric . The process has a large number of pluses but the biggest being its eco – sustainability with about 90% of chemicals being used in close circuit and almost zero water being used ! The fabric made using this unique washing process is being launched at the Bread and Butter – Berlin (BBB) on July 6th .  The fabric has already ...Read More

Tags: denim collections 2011

A partnership between Arvind denim and Birla  Cellulose has resulted  in the creation of a great denim product – the Excel Denim. Excel  fiber which is a third generation cellulosic fiber has been developed by Birla Cellulose  in collaboration with Arvind mills and the result is a cool denim product. Both the companies worked together  for over 2 and half years to bring out the right product. At a grand launch at Bangalore Palace, the collection created by the ...Read More

Tags: denim industry india, product development

Nowadays, when it comes to eco-friendly treatments within the denim industry, there seems to be no shortage of innovative views, technological progression or the investments as witnessed by the attendees of last December’s AATCC Denim and Sustainability symposium. Instead, the difficulty lies in the power to implement the green solutions into the apparel market. Naturally, no long-lasting change happens over night. Reasons vary throughout the supply chain: from short term pricing issues to ...Read More

Tags: sustainable denim

The project “Planet Denim”  with the prestigious MA Menswear course at the Royal College of Art in London, challenged the students to focus on the design and finish of the iconic “5 pocket” denim jean and to develop new techniques for pattern making, construction and especially finish, which take into account the long-term impact the design would have on the environment. Thus the idea was to create “Denim jeans for a sustainable planet”. The project was hosted and instructed by ...Read More

Tags: denim project

This is a guest post by Harry Mercer Product development is especially important in the denim market because of demands for novelty and performance, both on the fabric production side and from the garment processing side. There are 2 aspects to product development of fabrics. Product development is usually thought of as creating a product for the market with significantly different colors, appearances (flat, slubs), hands (soft, raspy) or performance (stretch, permanent press). The other ...Read More

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Arvind Mills –India – is scaling up its Organic Denim Production to meet increased demand . Organic denim is witnessing a surge in demand worldwide with big retailers like Walmart  focusing on the same. Wal Mart is rumored to be aiming to convert almost all of its denims to ‘Organic’  .  The organic denim usage was popularized by some Japanese brands and then Italian and LA brands picked it up – as we mentioned in a previous report. . Now with large retailers ...Read More

Tags: Organic Denim

  Making economic sense from environmental conciousness is not an easy task. Taking care of environment takes money, but if you can make more money than you spend, it makes great business sense. Kurabo Denim’s Earth Denim does precisely that.  Kurabo has ventured to contribute to reduction in Carbon Dioxide emissions by not burning its denim waste and instead recycling it back as a premium denim !   The Earth Denim is made in three steps: Textile wastes from Kurabo’s ...Read More

Tags: Japanese denim

Rope Dyeing is considered a superior dyeing technology where the dyeing uniformity achieved is better than other Indigo Dyeing technologies like Slasher Dyeing. However, Rope Dyeing is a also a more difficult dyeing technology. One needs to master its nitty gritties to get the best out of the system. I , recently came across a very well written article on Rope Dyeing and thought it appropriate to share here.  The article mentions in great details the technical points to be kept in ...Read More

Tags: Indigo Dyeing