Siwy premium denim launched their Autumn/Winter 2010/2011 range experimenting with a number of flambuoyant washes and new fabrics . Siwy denim is only about 5 years old and was launched in 2005 .The female only brand infuses the LA-dominated denim category with a heavy dose of New York attitude and has been adorned by denim heads including Kate Moss, Sienna Miller , Nicole Richie and more . Siwy’s Fall / Winter 2010 collection provides Power trend cuts. A wash spectrum that ...Read More

Tags: Denim Brands, Denim Trends

 J Diamandis worked for Evisu – the famed Japanese brand - for some years as its international  creative director. Besides denim designing, he is also involved in denim education at various internationally reputed design schools including Parsons in New York and RCA in London where he recently ran a project on reducing environmental impact during denim production. Here is a Q&A session I had with him on his work with Evisu and after. a Q. When and how Evisu brand ...Read More

Tags: Denim Brands, Denim Q & A