Flying Machine, the jeans brand from Arvind Brands, is set to take off again in a new avatar, after a...
VF Arvind brand – the JV between Arvind and VF (the USD 7 billion apparel giant) seems to be strenthening...
The Raymond group of India has entered into a JV with the Grotto S.p.A Group of Italy, to launch their...
VF Corp., through its JV VF-Arvind Brands,wants to be a major player in the value jeans segment in India through...
We have seen various kinds of denims being worn by Men/Boys in India. These started from 14.5oz heavy denims initially...
[ad#for-post-top] Wrangler(VF Corp) India is launching a new sub-brand ‘Wrangler Girl’ .This brand shall be specificially targetted at young women....
Madura Garments of the AV Birla Group is withdrawing its – Mid to Premium priced – Jeans brand SF Jeans...
Its good to know that more and more industries/companies are realising the power of the ‘New Media’ for marketing their...
Feelings and Moods of 1968 seems to be the theme on which the S/S’07 Jeans collection of Lee Cooper is...
‘Business Casuals’ approach in many offices in India is pushing the demand for premium jeanswear in India. Many companies are...
The premium denim brands in India are launching niche campaigns to push their them deeper into Indian psyche. WHY? :...
Arvind launches its Spring and Summer – 2013 for European Brands at Denim by Premiere Vision, Paris. The collection brings...
