‘Business Casuals’ approach in many offices in India is pushing the demand for premium jeanswear in India. Many companies are...
Feelings and Moods of 1968 seems to be the theme on which the S/S’07 Jeans collection of Lee Cooper is...
Circularity has been discussed by Dame Ellen MacArthur since 2010, although the concept has only lately gained popularity. After retiring...
Flying Machine, the jeans brand from Arvind Brands, is set to take off again in a new avatar, after a...
It’s always difficult to find the right jeans whose measures meet their branding. Consumers, designers, and suppliers have all been working together...
The premium denim brands in India are launching niche campaigns to push their them deeper into Indian psyche. WHY? :...
Madura Garments of the AV Birla Group is withdrawing its – Mid to Premium priced – Jeans brand SF Jeans...
[ad#for-post-top] Wrangler(VF Corp) India is launching a new sub-brand ‘Wrangler Girl’ .This brand shall be specificially targetted at young women....
Arvind Denim launched their SS’16 collection at Denim by PV , Barcelona , bringing some interesting products from their stable....
The fashion industry has put in a lot of work in recent years to digitally convert and adapt fashion to...
VF Arvind brand – the JV between Arvind and VF (the USD 7 billion apparel giant) seems to be strenthening...
Arvind launches its Spring and Summer – 2013 for European Brands at Denim by Premiere Vision, Paris. The collection brings...