Pakistan is continuously developing as a large centre of denim production. With over 30 denim mills, it becomes important to understand what is happening in this part of the denim world.  Today we are featuring an interview with Mr Arsal Kassim – the Creative  Director at Kassim Denim . 1. Please tell us something about Kassim Denim and its history Kassim Denim falls under the umbrella of the Machiyara group, which already had a strong corporate presence of about 25 years before ...Read More

The next edition of Denim by PV (for A/W 14-15 collections)  will be held at Paris on 22nd and 23rd May 2013. The last show was quite successful and this show has over 100 exhibitors from around the world. The season directions ?? Here is what the show predicts Under the Autumn Winter 14-15 Big Top, magical illusion flirts with scientific precision, and a light, happy mood goes arm in arm with a rigorous approach. Fabrics take up space, colour is glorified under the spotlights, ...Read More

Denim by PV May’13 edition is here and companies are getting ready to showcase their collections to the denim fraternity. We are featuring here with the collection from Soorty Denim  ,Pakistan , who are presenting a new set of collections at the show . About this collection, Soorty develoopment team says “Our magic hat includes Elite, Cowboy, yarn Wedding, with new and exciting colors like chlorophyll, volcano and blue flag denim. But the star of the show is our “Sustainable ...Read More

140 years ago, Levi Strauss invented a simple blue jean that would forever change the way America, and the rest of the world, dressed. Started four years ago, Levi’s® Made and Crafted™ builds on this legacy by designing tomorrow’s classics using today’s best materials and construction techniques. Each season, the brand develops the most interesting fabrics with the best mills from around the world. Denim is sourced from US, Japanese and Italian mills whereas materials ...Read More

In these two presentations, we are putting up the Levi’s and Wrangler Fall Winter 13/14 Look books . Levi’s lookbook pertains to their vintage collection inspired by all things 60s – from soulful Motown to West Coast hippies .  The fact that Levi’’s has been around for a long time, it enables them to recreate the trends which were there few decades back and present in a contemporary setting. Levis vintage fall winter 2013 from Denimsandjeans.com Wrangler’s take on Winter ...Read More

Sustainability in denim manufacturing started off as a fashionable statement with many brands looking to capture a niche market of eco-conscious customers. But with the continuous increase in denim production and consumption, the natural resources consumed by this industry are becoming a cause of concern for the world . And companies who realize   eco sustainabililty  in the supply chain of denim manufacturing is not just a fad but an imperative, are taking steps to address ...Read More

Denimsandjeans has a large denim videos section where the latest videos from around the world are entered in the library.We shall be brining out in  regular posts some of the interesting denim videos for our readers and , of course, you can always see other videos in the collection. The first of these videos we are featuring today is about G-Star custom made jeans at G-Star store at Causeway bay at Hong Kong.  Peter, Raw, the country manager of G-Star  Asia tells more about the ...Read More

EU has slapped, effective from 1st May 2013, a duty of 26% in addition to 12% existing duty on women’s jeans from USA  taking the total  duty to 38%. The increased duties come from the EU’s World Trade Organization dispute with the United States over the Continued Dumping and Subsidy Offset Act, also known as the Byrd Amendment.This duty rate hike on jeans and other U.S. exports is a continuation of sanctions authorized by the World Trade Organization in retaliation for the ...Read More

We had previously published a report on the H & M suppliers in 5 countries . In this report we are further publishing details on the approved suppliers in other countries including India, Bangladesh, China, Hong Kong, Vietnam, Korea, Sri Lanka, Italy, Poland and Tunisia . Details on about 145 companies and their 220+ factories are given in this report which is in the form of an excel sheet  which can be downloaded . Rest of the report is visible to our paid subscribers. In case you wish ...Read More

AG brings out for AW 13/14 interesting boyfriend jeans, metallic style skinny jeans, ripped jeans, tie dyed print jeans, eyecatching washed pairs, patent black fitted shorts and other vibrant color skinnies. In colors they bring out  Burgundy and  camel solid colors which are undefeated in autumn and winter choices.                                      About AG Jeans :A premium denim ...Read More